At Veriff, we work tirelessly to refine our offering, harnessing innovation to ensure our verification products are accurate, scalable, and fast enough to meet new challenges and capture emerging opportunities. Key to this endeavor is Liisi German, our Senior Product Manager. We sat down with Liisi to discuss how her career has developed, what makes a successful product team, and why itβs important to unlock the potential of both people and AI in identity verification. [00:17] Introduction [01:05] Liisi's inspiration to pursue a career in product [02:32] Team collaboration to ensure successful product launches [03:57] How data and analytics are used to make better decisions about product development [05:29] The key to an effective strategy for designing and launching products [06:47] The evolution of Liisi's management style [10:24] Balancing requests from customers with business priorities [12:10] Leveraging customer input for optimal solutions [13:49] What does success look like in a product team [17:45] Bias in automated systems [20:27] How Veriff is addressing potential bias in its technology [22:57] The growing importance of AI in identity verification [24:50] Why humans will continue to play a crucial role You can learn more on our website: https://bit.ly/4jlSUSy.Β
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