Video Creators

THE Cheat Sheet for Growing on YouTube in 2022

14 Mar 2022

Contributed by Lukas

We're all busy and there's a LOT of information out there about social media strategies. I mean, how many podcast episodes and YouTube videos do we ha...

The ideal YouTube video length, the SEO impact of video chapters, and other questions

07 Mar 2022

Contributed by Lukas

This episode highlights some of questions you all have sent us recently via voicemail. We discuss the ideal video length for YouTube videos. Do 10 min...

Popular YouTube metrics we think you should IGNORE for better YouTube Growth

28 Feb 2022

Contributed by Lukas

If you've poked your head into your YouTube analytics, then you know that it can be an overwhelming place to spend your time. On top of that, you've g...

The hustle mentality kills your soul. Invest into these 5 efforts for growth instead.

21 Feb 2022

Contributed by Lukas

When you first start your YouTube channel and your business, you're all excited to jump in! You have a great vision of what the future is going to loo...

5 Most Common Strategies Creators WASTE Their Time On - These Will Hold You Back!!!

14 Feb 2022

Contributed by Lukas

It honestly hurts our hearts to see creators get burnt out because they're spending so time, money, and brain power on tactics & strategies that aren'...

When you're stuck in the grind of YouTube and business growth...

07 Feb 2022

Contributed by Lukas

The YouTube and Business grind can get HARD... These two things that once felt so invigorating & passionate, can start to feel like more of a job. Why...

Beat Overwhelm and Create a YouTube Business that Scales Beyond You (feat. Janae Thompson) [Ep. #302]

31 Jan 2022

Contributed by Lukas

If you feel burned out, stressed out, and overwhelmed with creating a sustainable business around your YouTube channel, that's unfortunately a very co...

Unpopular YouTube Analytics that are Absolutely Necessary for Growth

24 Jan 2022

Contributed by Lukas

Feeling like your channel is stuck? There's a solution! And it starts with some YouTube Analytics features that we know are the not-so-exciting ones. ...

What we learned from launching and shutting down 5 paid membership programs [Ep. #300]

17 Jan 2022

Contributed by Lukas

Paid membership programs are often promoted as really good, easy revenue for educators and entertainers alike on YouTube, but after launching 5 differ...

Complimenting your YouTube strategy with a video podcast (feat. Cliff Ravenscraft) [Ep. #299]

10 Jan 2022

Contributed by Lukas

As podcasting continues to grow on YouTube, it's a format that many of us can now consider as part of our YouTube strategy. So I sat down with my frie...

Knowing when to launch out on your own (Farewell, Lennon) [Ep.#298]

03 Jan 2022

Contributed by Lukas

After working here at Video Creators for the past 3 years, Lennon is launching out on his own business full-time. We'll miss him around here, but we'r...

16 Questions That Will Double Your Channel Growth in 2022 [Ep.#297]

27 Dec 2021

Contributed by Lukas

Is it sometimes hard to know what you should do next on your channel to help it grow? Yeah, probably always. And that's probably because you haven't y...

YouTube is Changing in 2022. Here's How to Prepare [Ep.#296]

20 Dec 2021

Contributed by Lukas

As we head into the new year, it's helpful to pause and reflect on everything that's changed on YouTube over the past year and use that history as an ...

13 Ways to Grow Faster on YouTube: YouTube Experts React [Ep.#295]

13 Dec 2021

Contributed by Lukas

Today we take some of the most common advice that's given for, "How to grow your YouTube channel faster," and our panel of YouTube experts reacts to e...

If You Feel Stuck Making the Same Video Over and Over, Try This [Ep.#294]

06 Dec 2021

Contributed by Lukas

As we're growing our businesses on YouTube, it can easily start to feel like we're running out of video ideas. We'll hear a lot of creators say things...

Separating What Makes You Busy vs. What Makes You Money [Ep.#293]

29 Nov 2021

Contributed by Lukas

When we're growing a business around YouTube, much of our time is focused on the efforts we feel are growing our business and channel. However, when w...

Attracting viewers, multiple topics per video, storytelling, and more Q&A [Ep.#292]

22 Nov 2021

Contributed by Lukas

We have several great questions from you all, our podience, about attracting the right viewers to your YouTube channel, if and when you should have mu...

BREAKING NEWS: YouTube is Developing a Podcasting Update [Ep.#291]

15 Nov 2021

Contributed by Lukas

We have several interesting moves from YouTube this past year in regards to a podcasting update on the platform. They're making moves that indicate th...

Reverse Engineering Brad's Growth to 1 Million Subs and a Successful Business on YouTube [Ep.#290]

08 Nov 2021

Contributed by Lukas

Brad owns the channel, Fix This Build That, which has over 1 million subscribers and supports a successful business selling PDFs of his building plans...

4 Creators Share 4 Tips For More Growth On YouTube [Ep.#289]

01 Nov 2021

Contributed by Lukas

Today we're talking with several YouTube creators about not only their best tips for growing a channel on YouTube, but we're also taking time to answe...

Missed Opportunities For Getting More Views From YouTube Descriptions [Ep.#288]

25 Oct 2021

Contributed by Lukas

You undoubtedly hear gurus telling you to fill up your video descriptions on YouTube. They say to give Google as much information about your video as ...

7 Ways To Increase Retention By Crafting Better Hooks [Ep.#287]

18 Oct 2021

Contributed by Lukas

We see a lot of clients lose up to 50% of their viewers in the first 20 seconds of a video. Obviously, this is detrimental in getting YouTube to surfa...

How To Setup Patreon And Introduce It To Your Audience [Ep.#286]

11 Oct 2021

Contributed by Lukas

Patreon can be a great way for YouTube creators to monetize their videos and grow a fan base of people who want to financially support the channel. Ho...

Jellysmack's tips for optimizing your YouTube video for Facebook, TikTok, and other platforms (feat. Jellysmack) [Ep.#285]

04 Oct 2021

Contributed by Lukas

Many creators are taking advantage of an opportunity to repurpose their existing YouTube videos into other content on other platforms. They simply tak...

Your YouTube Conspiracy Theories (Not Really) Answered [Ep.#284]

27 Sep 2021

Contributed by Lukas

There's a lot of conspiracy theories out there about YouTube. Everything from how the CEO keeps her job to why YouTube suppresses smaller channels to ...

YouTube Experts React To Bad YouTube Ranking Advice [Ep.#283]

20 Sep 2021

Contributed by Lukas

You don't have to look long to find some bad advice online about how the YouTube algorithm works, how to rank your videos, how to "SEO" your channel, ...

You're Overthinking Your Content. Try These Simple Storytelling Ideas. [Ep.#282]

13 Sep 2021

Contributed by Lukas

Stories can feel REALLY intimidating for creators. In this episode, we want to break down the simple ingredients of a story, how to put them in the ri...

3 Tips for Moving Past YouTube Burnout & into Life-Giving PASSION [Ep.#281]

06 Sep 2021

Contributed by Lukas

Whether it's the process of creating content that just isn't enjoyable anymore, or whether you're not getting the results that you want from the conte...

Backlink SEO, Stealing Someone's Audience, Paid Growth, and Other Less Common YouTube Growth Tactics [Ep.#280]

30 Aug 2021

Contributed by Lukas

When a creator is struggling to see growth on their YouTube channel, they commonly start trying some other tactics to get more views and subscribers s...

Steps for Using Story to Build a Deep and Lasting Connection with Your Audience feat. Matthew Dicks [Ep.#279]

23 Aug 2021

Contributed by Lukas

On YouTube, you only get a few seconds to quickly hook someone's attention and get them to feel something that holds their attention throughout the vi...

5 Tips For When Being a YouTube Creator is OVERWHELMING... [Ep.#278]

16 Aug 2021

Contributed by Lukas

Let's be real - running a YouTube channel is HARD. Sometimes so hard that we question whether or not we should keep going. But what if we're just on t...

4 Growing Creators Share 4 MORE YouTube Growth Tips (+Q&A) [Ep.#277]

09 Aug 2021

Contributed by Lukas

These creators have been trying a few things on their channel and learning along the way. Today they share some of their top growth tips and ideas for...

Where YouTube Shorts is Headed (It's Big!) [Ep.#276]

02 Aug 2021

Contributed by Lukas

We get a lot of questions about YouTube Shorts and we've been hesitant to really jump into the conversation with definitive answers because it's a pre...

Ideas For Fitting YouTube Into An Already Busy Schedule [Ep.#275]

26 Jul 2021

Contributed by Lukas

Life can get crazy sometimes. How do you fit YouTube into your already busy schedule? How do you handle all that craziness in a way that allows you to...

Sage Advice From 4M Subs And 24 Years Of Combined YouTube Experience feat. Chad and Steve [Ep.#274]

19 Jul 2021

Contributed by Lukas

Chad and Steve have over 24 years of combined experience on YouTube, growing their channels to almost 2 million subscribers each. Over the past decade...

Not Getting Enough Traction on Your YouTube Videos? Add These 3 Things [Ep.#273]

12 Jul 2021

Contributed by Lukas

It's easy to feel stuck on YouTube. Whether you're just getting started on YouTube, or are looking to take your channel to the next level, these 3 mos...

How to Decide What Information to Give Away for Free vs. Sell [Ep.#272]

05 Jul 2021

Contributed by Lukas

If you're an expert in your space or an educator of some kind on YouTube, this is a common question. You want to provide helpful information to people...

Examples of Changes Creators Make on YouTube for the Greatest Growth [Ep.#271]

28 Jun 2021

Contributed by Lukas

In this episode, we take a look at some of the channels we've worked with that experienced massive, breakout growth and evaluate what each of them did...

Everything We've Learned About Staying Productive as YouTube Creators & Business Owners [Ep.#270]

21 Jun 2021

Contributed by Lukas

Whether you're a full-time YouTube creator, full-time business owner, or just started working at home for the first time over this past year, then you...

How To Make Videos You Love AND Get The Views. [Ep.#269]

14 Jun 2021

Contributed by Lukas

This episode is for those creators who are starting to feel like some of the life has gone away from their channel. Maybe you're not enjoying it as mu...

3 Ways To STAND OUT on YouTube (Even In A Crowded Niche) [Ep.#268]

07 Jun 2021

Contributed by Lukas

You want to stand out and get people to notice your videos. You want them to stick around, for it to grow into an amazing community, and grow your bus...

The Way You Use YouTube Analytics is Holding You Back. [Ep.#267]

31 May 2021

Contributed by Lukas

We talk a LOT about how to best utilize YouTube analytics in order to grow your reach. Because, with YouTube analytics, you can learn so much about ho...

70% Of YouTube's Watch Time Is On Mobile Phones, So Optimize For It Like This... [Ep.#266]

24 May 2021

Contributed by Lukas

Most creators shoot on a nice camera, edit on a big screen, listen to their videos through nice speakers, and publish from the desktop. Mobile conside...

Keyword Research vs. Topic Research: Which One Gets Better Results? [Ep.#265]

17 May 2021

Contributed by Lukas

You're likely doing keyword research all wrong on YouTube. In fact, when we start working with a YouTube creator and they tell us how they're doing ke...

4 Growing Creators Share 4 YouTube Growth Tips [Ep.#264]

10 May 2021

Contributed by Lukas

These creators just finished 8 weeks in our advanced YouTube growth course called Video Labs. It's been fun to see how much their channels have grown ...

5 YouTube Analytics Features that are KEY to Growing Your Channel [Ep.#263]

03 May 2021

Contributed by Lukas

It's easy to feel stuck in a content creation hamster wheel, questioning whether you're just running in circles with your channel, or just simply not ...

A Simple Strategy to Become An Authority In Your Field. [Ep.#262]

26 Apr 2021

Contributed by Lukas

Want to be recognized as a thought leader in your industry, but feel stuck on where to start? Feel like people are watching but not sticking around? N...

6 Growing Creators Share Their Best 6 Growth Tips [Ep.#261]

19 Apr 2021

Contributed by Lukas

These creators just finished 8 weeks in our advanced YouTube growth course called, Video Labs. It's been fun to see how much their channels have grown...

Our Top 9 Rules for Growing a Successful YouTube Business [Ep.#260]

12 Apr 2021

Contributed by Lukas

After working with thousands of YouTube creators, we've seen a few patterns in what creates success when growing a business around that audience. Toda...

Growing Your Channel with Paid Ads vs. Organic Traffic [Ep.#259]

05 Apr 2021

Contributed by Lukas

If you're considering paid ads on YouTube as a strategy for growing your channel, you're making some assumptions about your content as well as about h...

Justin's Process for Turning Educational Videos into Engaging Stories [Ep.#258]

29 Mar 2021

Contributed by Lukas

The normal approach for most creators making educational content on YouTube is to just straight up teach the content. Provide the cold, hard facts and...

A Deep Online Community is Not Built -- It's Earned [Ep.#257]

22 Mar 2021

Contributed by Lukas

It's one thing to have a channel with a big subscriber number, but it's another to have a thriving community of people surrounding the channel. People...

REVEALED: The YouTube Formula for Massive Growth feat. Derral Eves [Ep.#256]

15 Mar 2021

Contributed by Lukas

Many creators feel frustrated when they don't understand why some videos take off and others fall flat. Or why one thing on their channel is working w...

5 Reasons Your Video Creation Process is so Frustrating (+How to Fix It!) [Ep.#255]

08 Mar 2021

Contributed by Lukas

When creators get started on YouTube, it can be very exciting at first -- you have fresh expectations and are looking forward to the potential. Howeve...

3 Questions to Get Unstuck With Your Channel [Ep.#254]

01 Mar 2021

Contributed by Lukas

When the things you always used to do to grow your channel no longer produce the same results, it's time for another approach. Today we discuss three ...

7 Ideas for Stable and Consistent Growth on your YouTube Channel [Ep.#253]

22 Feb 2021

Contributed by Lukas

We often work with YouTube creators who are frustrated with their channel because they can't seem to predict what's going to help them grow and want's...

6 Steps to Launching A Six-Figure Online Course With Your YouTube Channel feat. Wade Alters [Ep.#252]

15 Feb 2021

Contributed by Lukas

Today we focus our conversation on how to launch an online course to your YouTube audience. We've done it here several times at Video Creators, someti...

What Google's Core Update teaches us about YouTube's Algorithm [Ep. #251]

08 Feb 2021

Contributed by Lukas

Google is always tweaking its search algorithms. In fact, they're making changes to it every single day. But last month they rolled out a big core upd...

The Biggest Changes on YouTube This Year That Impacts 2021's Strategy [Ep. #250]

31 Dec 2020

Contributed by Lukas

A lot has happened on YouTube this past year! The platform is constantly changing, updating, adding new features, taking old ones away, tweaking algor...

Top Lessons We Learned about Successful YouTube Strategy in 2020 [Ep. #249]

24 Dec 2020

Contributed by Lukas

This year we worked with over 650 YouTube creators as clients, helping them with their YouTube strategy. From everything we learned this year by worki...

Thumbnail Trends that are Getting The Most Views in 2021 [Ep. #248]

17 Dec 2020

Contributed by Lukas

Successful thumbnail designs tend to go in trends. Every few years the trend of what's working and what's not seems to change. Of course, it's importa...

Why YouTube Doesn't Surface Your Videos to More People [Ep. #247]

10 Dec 2020

Contributed by Lukas

YouTube's algorithm can feel really complicated sometimes. We spend hours and hours and hours drafting, filming, editing, and posting our videos only ...

5 Ways to Use Stakes in Your Stories to Grip Your Viewer's Attention [Ep. #246]

03 Dec 2020

Contributed by Lukas

Creating an emotional connection with your viewers is one of the best ways to get them to watch more, boost watch time, get them to watch more videos,...

How To Stay Motivated When You're Feeling Burnt Out [Ep. #245]

26 Nov 2020

Contributed by Lukas

Having a YouTube channel is a ton of fun, but a TON of hard work, critical thinking, and creativity. And especially if you're in a place of trying to ...

3 Steps to Leverage Black Friday for Your Business on YouTube [Ep. #244]

19 Nov 2020

Contributed by Lukas

Black Friday is coming up soon! If you create and sell your own products on your channel, this can be a great time to increase sales as well as get ne...

Tools to Better Plan and Track your Videos for More Views

12 Nov 2020

Contributed by Lukas

Being a YouTube creator can get, well, really messy really fast, especially if you're here learning about all the new strategies that you should be in...

Reclaiming The HUSTLE Mentality

06 Nov 2020

Contributed by Lukas

Any successful creative or business endeavor requires hustle in order to succeed. Yet, as Tim is personally experiencing, that hustle can become unhea...

Turn One Good Video Idea Into 30 AWESOME Ideas (Without Using Google)

30 Oct 2020

Contributed by Lukas

Today I'm talking about a system that I often use with clients when they're curious about how they can create more content around a certain topic or p...

The Ultimate Guide to Making Money with Brand Deals in 2020 [feat. Chad Rader]

30 Oct 2020

Contributed by Lukas

Wow, I cannot believe how much value is packed into this single episode! It's basically a full-blown course on how find and manage brand deals for you...

What Video Should You Make Next? Combining Analytics with Experiments to Keep Viewers Engaged

20 Oct 2020

Contributed by Lukas

Today we discuss how you can decide what video to make next so that you reach your audience better, get more views, more subscribers, and continue to ...

Bringing Clarity to the Direction of your Channel when it's Confusing and Ineffective

07 Oct 2020

Contributed by Lukas

Your channel feels like it's at a standstill. It's stuck in a rut. You put out high quality content, but just doesn't seem to be enough. One video may...

Want More Subscribers? Focus on These Things Instead [Ep. #237]

30 Sep 2020

Contributed by Lukas

As a creator who wants to grow your channel into something that brings joy into your life and really serves your viewers well, you obviously want more...

Get OUT of THIS Mindset to Grow on YOUTUBE [Ep. #236]

23 Sep 2020

Contributed by Lukas

Whenever it comes to growing on YouTube, it often starts out really exciting and full of hope. After creating for only a few months while seeing littl...

Seven Next Steps for Growing after 100,000+ YouTube Subscribers [Ep. #235]

16 Sep 2020

Contributed by Lukas

The tactics that grow your channel when it's new and small aren't necessarily the same tactics that grow your channel when it's more established. Afte...

Creating a Product, Tracking Income, Growing a Team, and other YouTube Business Essentials [Ep. #234]

08 Sep 2020

Contributed by Lukas

Today is the recording some of highlights from a live stream I hosted on my channel where we answered questions like: - What's the best strategy for d...

To Grow Your YouTube Business, You Need This CEO Mindset [feat. Josh Zimmerman] [Ep. #233]

03 Sep 2020

Contributed by Lukas

Growing a successful business around your YouTube audience requires a different mindset than just being a creator or an "influencer." Too many creator...

Five Reasons Why More People Don't Appreciate Your Videos [Ep. #232]

26 Aug 2020

Contributed by Lukas

When we evaluate our clients' videos that aren't performing well, there's several things we often see in common that are holding the video back. Fortu...

5 Strategic Ways To Plan Your Videos For More Views BEFORE You Start Shooting [Ep. #231]

21 Aug 2020

Contributed by Lukas

If you're a creator who shoots the video and then tries to figure out how to make it get views and subscribers on YouTube, you're doing it backwards. ...

7 Creators Share Their Best Tips for More Views, More Subs, and Growth on YouTube [Ep. #230]

14 Aug 2020

Contributed by Lukas

Today we're talking with 7 YouTube creators about not only their best tips for growing a channel on YouTube, but we're also taking time to answer your...

The 5 Sales Tactics I Used to Earn over $1 Million on YouTube [Ep. #229]

11 Aug 2020

Contributed by Lukas

Over the past few years I've started several online businesses. Video Creators itself has earned millions of dollars on YouTube and today I want to sh...

Sell on YouTube Without Being Sleazy (and other business questions) [Ep. #228]

06 Aug 2020

Contributed by Lukas

If you're using YouTube to grow your business or even create a business, we know you have all kinds of questions about what that looks like, what work...

The Growth Strategy That Earned Several Million Subscribers for These Channels [Ep. #227]

29 Jul 2020

Contributed by Lukas

When you're a smaller channel, you typically follow a growth strategy that focuses on search, keywords, and making the content as short and to-the-poi...

How Knowing your Perfect Viewer Leads to Millions More [feat. VidIQ] [Ep. #226]

22 Jul 2020

Contributed by Lukas

If you want to optimize your videos for growth, most people unfortunately focus primarily on the content itself: cool shots, fancy editing, and high e...

Optimizing YouTube's Ads to Make the Most Money [Ep. #225]

16 Jul 2020

Contributed by Lukas

One creator asked us, "How do I optimize YouTube's ads to make the most money? Should I just select all the options and let YouTube pick? Should I dis...

The Top 13 YouTube Strategy Myths that Hold Business Creators Back [Ep. #224]

09 Jul 2020

Contributed by Lukas

If you're a business on YouTube and are using your videos to drive traffic to your website, products, and service, there's a few myths these business ...

How To Handle a Daily Onslaught of Email Inquiries from your Audience [Ep. #223]

01 Jul 2020

Contributed by Lukas

Here at Video Creators, we receive over 100 email inquiries a day. As your channel and brand grows, it will start to feel unmanageable. But you MUST m...

YouTube Employee Interview: What's a "good" video, mistakes that hold creators back, and more [Ep. #222]

19 Jun 2020

Contributed by Lukas

I sat down with a YouTube employee to discuss some of the things they see on their side that are mistakes that are holding creators back, what makes f...

The 7 Required Skills for Growing a Successful Online Business [Ep. #221]

18 Jun 2020

Contributed by Lukas

Yes, there's all the obvious skills like video production, editing, and YouTube strategy, but today we want to go beyond that. If your goal is to make...

Build Your YouTube Business by Driving More Traffic to Your Website [Ep. #220]

10 Jun 2020

Contributed by Lukas

This episode is more for the business minded creator -- those who plan to turn their channel into a business or people who are growing a business with...

Six Creators Share 6 Proven Tips for Growing Your YouTube Channel [Ep. #219]

04 Jun 2020

Contributed by Lukas

After working through our YouTube growth process in Video Labs for 8 weeks, these 6 creators share some of the top ideas, tips, tactics, and strategie...

How To Rank Your Videos in a Competitive Niche [Ep. #218]

28 May 2020

Contributed by Lukas

Some search queries have a lot of search volume that could account for a lot of traffic on your videos, but they also tend to have a lot of competitio...

Our Most Recommended Books for Growing Views and Money [Ep. #217]

22 May 2020

Contributed by Lukas

Books are an amazing resource of inexpensive, in-depth, detailed information. There's a few books that have been consistently influential in helping c...

11 Common YouTube SEO Tactics That Are a Waste of Your Time [Ep. #216]

14 May 2020

Contributed by Lukas

Everyone wants their videos to be discovered on YouTube, but many are misguided when it comes to the tactics they ned to implement in order to actuall...

What Makes Our 15 Favorite YouTube Channels So Watchable [Ep. #215]

07 May 2020

Contributed by Lukas

Here at Video Creators, we have some favorite YouTube channels that we love to watch personally. Today we'll discuss the principles of what these crea...

First Team Members you Need for your YouTube Channel (even if you can't pay them) [Ep. #214]

29 Apr 2020

Contributed by Lukas

As your channel grows and turns into a business that generates income for you and your family, it's important to not get caught working in the busines...

Five Solutions for YouTube Creators who are Struggling to GROW [Ep. #213]

21 Apr 2020

Contributed by Lukas

As we work with YouTube creators, we hear a lot of common questions that creators want to tackle that they feel are stunting their growth. Some of the...

Your Top Questions on How To Make Money on YouTube Faster [Ep. #212]

15 Apr 2020

Contributed by Lukas

As many of you are ramping up your efforts on YouTube with your new-found free time and declining bank accounts, we want to help you with your questio...

First Steps for Turning a Mid-Sized Channel into a Profitable Business [Ep. #211]

09 Apr 2020

Contributed by Lukas

If you've had some success with growth on your channel, but are still struggling with now to turn it into a business that makes money, before you jump...

What You Need in Order to Work and be Creative at Home [Ep. #210]

01 Apr 2020

Contributed by Lukas

As more and more people are now working from home, many are finding the transition to be more difficult than they thought. How do you work, spend time...

The Most Important Skills You Need to Turn Your Channel into a Business [Ep. #209]

27 Mar 2020

Contributed by Lukas

If you have more time at home and are now planning to turn your channel into a business, there's a few skills you must have in order to make it succes...