Website Design Made Simple: Website Conversion & Website Design Tips for Small Business
Episodes
How Rachel Tripled Her Veterinary Practice Clients in Just 2 Months with Strategic Website Design [Ep 119]
18 Mar 2026
Contributed by Lukas
Have you ever been hesitant to share your website? On the pod, we talk about how having a website you're not proud of could be costing you client...
The 3-Second Website Decision That Makes or Breaks Your Business [Ep 118]
11 Mar 2026
Contributed by Lukas
Let's chat about how to make the biggest impact on your website by focusing on one critical area...the hero section. This is the first thing visi...
The Website Questions I Ask Every Client (And Why They Matter) [Ep 117]
04 Mar 2026
Contributed by Lukas
Let's chat about the power of asking the right questions before getting into a website design project. Whether you're working with a designe...
The Real Cost of Being on the Wrong Website Platform [Ep 116]
25 Feb 2026
Contributed by Lukas
We're talking about something that too many business owners experience...being stuck with the wrong website platform. If you're paying for f...
Preparing Your Website for AI Search — What Small Businesses Need to Know Now [Ep 115]
18 Feb 2026
Contributed by Lukas
Let's explore how AI is transforming the way customers find businesses online and what changes small businesses need to make on their websites to...
How To Protect Your Website From Disappearing Overnight (And What To Do Instead) [Ep 114]
11 Feb 2026
Contributed by Lukas
Today's episode is a story about why it's so important to stay on top of your website's upkeep. And how you can prevent something like ...
Stop Saying Your Website Needs a Blog (Unless This is True) [Ep 113]
04 Feb 2026
Contributed by Lukas
Let's chat about whether your small business actually needs a blog in 2026. If you're stressing about blogging but can't commit to it, ...
The Website Pages You Think You Need But Actually Don't [Ep 112]
28 Jan 2026
Contributed by Lukas
Simplifying your website can make a big impact on your business by improving navigation, saving time on updates, and boosting conversion rates. Let&a...
What Are No-Click Searches and Why Your Website Still Matters [Ep 111]
21 Jan 2026
Contributed by Lukas
If your website clicks are down, don’t panic, it’s not just you. Search habits are changing with AI tools and no-click searches. On this episode, ...
Why New Business Owners Struggle with Professional Design (And How to Avoid It) [Ep 110]
14 Jan 2026
Contributed by Lukas
Let's chat about why some new business owners struggle to embrace the professional design process and how to avoid common mistakes when working w...
What Really Happens During a Website Coaching Call (And Why 50 Minutes Can Transform Your Business) [Ep 109]
07 Jan 2026
Contributed by Lukas
Ready to turn your website into a tool that actually works for your business? On the pod, we break down what really makes a website effective and the ...
What Is a High Converting Website — 2026 Edition [Ep 108]
31 Dec 2025
Contributed by Lukas
This episode highlights the six key elements of a high-converting website, with updated thoughts for 2026!YOU WILL LEARN: The six elements every high...
Taking a Break (And Why Your Website Should Work While You Don't) [Ep 107]
24 Dec 2025
Contributed by Lukas
I’m sharing why I’m taking a break for the holidays and how your website can keep working for you while you step away. Plus, I’m giving a quick ...
Is Your Website Ready for 2026 (Or Still Stuck in 2022) [Ep 106]
17 Dec 2025
Contributed by Lukas
This episode takes a look at the key differences between outdated 2022 website strategies and what’s expected to work by 2026. It’s not about tren...
Are You Playing It Safe on Your Website (And Why It Matters) [Ep 105]
10 Dec 2025
Contributed by Lukas
Is your business hiding in the shadows or blending in with the crowd? On the pod, we explore why playing it safe online could be the riskiest move f...
Website Design for Small Business Owners Who Hate Selling [Ep 104]
03 Dec 2025
Contributed by Lukas
Let's chat about how your website can take the stress out of selling, making the whole process feel more natural and effortless. If promoting you...
The Small Business Systems I'm Grateful For (And Why Your Website Needs Them Too) [Ep 103]
26 Nov 2025
Contributed by Lukas
Today I'm focusing on gratitude, but with a twist—looking at the behind-the-scenes systems that help my website and business run smoothly. From...
Why Legacy Businesses Need Modern Websites [Ep 102]
19 Nov 2025
Contributed by Lukas
Let's chat about how your website might be holding back your business, especially if you've been around for years but haven't updated y...
When Your Website No Longer Matches Your Business (And How to Fix It) [Ep 101]
12 Nov 2025
Contributed by Lukas
If your website feels outdated or disconnected from your current business, this episode is for you. Many business owners unintentionally let their web...
What 100 Episodes of Podcasting Taught Me About Building Your Business (And Why Your Website Needs These Same Principles) [Ep 100]
05 Nov 2025
Contributed by Lukas
We celebrate 100 episodes of the pod! It’s all about the lessons learned from podcasting and how they apply to improving your small business website...
Website Design vs SEO and Why This Battle Is Hurting Your Business [Ep 099]
29 Oct 2025
Contributed by Lukas
We chat about SEO versus beautiful website design and why you don’t have to choose between the two! We break down how to create a website that’s b...
The Website Images Killing Your SEO (And How to Fix Them) [Ep 098]
22 Oct 2025
Contributed by Lukas
Let's chat about how your website images can either help or hurt your SEO and user experience. If your website feels slow, your photos aren’t s...
The One Thing Every Successful Website Has (That Most People Ignore) [Ep 097]
15 Oct 2025
Contributed by Lukas
Learn about the one key element that separates successful websites from ones that just look good. It’s not about flashy designs or technical tweaks;...
The Website Problem Every Expert Has But No One Talks About [Ep 096]
08 Oct 2025
Contributed by Lukas
We chat about the challenge of "expert overwhelm"—when highly skilled professionals struggle to simplify and communicate their expertise e...
Why Images Matter More Than You Think for Website Conversions (Website Audit) [Ep 095]
01 Oct 2025
Contributed by Lukas
Let's do a website audit for Anne, the founder of The Fun Reset, a group coaching program for ambitious women. Anne's DIY website has great ...
Website Fixes for Better Networking Results This Fall [Ep 094]
24 Sep 2025
Contributed by Lukas
Let's chat about how to evaluate your website through the lens of someone you just met at a networking event. Your website plays a big role in wh...
How to Accept Payments on Your Website (Beyond Just Booking Calls) [Ep 093]
17 Sep 2025
Contributed by Lukas
We’re talking about one of the most important aspects of your website: how to actually collect payments. A great website won’t help you unless cus...
How Your Business Type Should Change Your Homepage Design Strategy [Ep 092]
10 Sep 2025
Contributed by Lukas
How can your homepage better attract the right clients for your business? Let's explore how different business types require customized homepage ...
What High-Converting Websites Don't Do [Ep 091]
03 Sep 2025
Contributed by Lukas
Find out why some websites sometimes fail to convert visitors into clients and what you can do to fix it. Learn what truly high-converting websites av...
Help Google Find Your Website (Website Audit) [Ep 090]
27 Aug 2025
Contributed by Lukas
In this website audit we'll focus on improving SEO to attract more leads and better communicate with search engines. You’ll hear easy-to-follow...
How to Recognize When Your Website Has Hidden Potential (Law Firm Case Study) [Ep 089]
20 Aug 2025
Contributed by Lukas
Let's explore how to create a website that truly reflects who you are and aligns with your business goals. Using a real-life law firm website tra...
Website Design is Like Interior Design (But For Your Business Soul) [Ep 088]
13 Aug 2025
Contributed by Lukas
Most business owners don’t realize how much their website reflects who they are. Just like an inviting home tells a story about the people who live ...
AI Tools Transforming My Website Design Business This Summer [Ep 087]
06 Aug 2025
Contributed by Lukas
I’m sharing some of my favorite tools that have streamlined my small business workflow and helped me reclaim time for other parts of my life—witho...
Is Your Website Confusing? A Simple Test to Find Out [Ep 086]
30 Jul 2025
Contributed by Lukas
Confused visitors on your website could mean fewer leads and missed opportunities. In this episode, we talk about why some websites confuse visitors a...
"Mediating" Your Website's User Experience for Better Conversions (Website Audit) [Ep 085]
23 Jul 2025
Contributed by Lukas
In this website audit episode, I chat with Joie and Mark from Comeiro Mediation. We walk through their current site together, uncovering simple naviga...
Website Lessons from a Romance Author That Work for Any Small Business [Ep 084]
16 Jul 2025
Contributed by Lukas
Learn how I helped transform romance author Jamie P. Bradley's website from a placeholder that lacked personality to a site she's proud to s...
The 5-Minute Summer Website Challenge That Sets You Up for Fall Success [Ep 083]
09 Jul 2025
Contributed by Lukas
In this episode, we cover a quick five-day website challenge that takes just five minutes a day to sharpen up your website, helping you prepare for a ...
Make Your Website's About Page Personal Without Oversharing [Ep 082]
02 Jul 2025
Contributed by Lukas
We discuss a common issue many business owners face: how to write an effective About page without oversharing. We'll explore how to create an eng...
Website Errors Most Business Owners Never Discover Until It's Too Late [Ep 081]
25 Jun 2025
Contributed by Lukas
Many websites face technical glitches that drive potential clients away. Learn about common tech issues that could be costing you clients and how to f...
I Know My Website Needs An Overhaul —Your Step-By-Step Action Plan [Ep 080]
18 Jun 2025
Contributed by Lukas
Let's discuss the "overwhelming" task of redesigning a website, especially for busy business owners. I'll provide a step-by-step g...
Which Website Builder Wins For Small Business — Wix or WordPress? [Ep 079]
11 Jun 2025
Contributed by Lukas
In this episode, we continue our website platform comparison series by diving into the Wix platform with Alethea from Inspired Website Design. Alethea...
WordPress or Squarespace — Which Website Platform Works Best for Your Small Business [Ep 078]
04 Jun 2025
Contributed by Lukas
In this episode, I'm chatting with Chantelle Davis-Gray, a Squarespace expert, about the ongoing debate between Squarespace and WordPress. We&apo...
10 Website FAQs That Help Small Businesses Convert More Clients [Ep 077]
28 May 2025
Contributed by Lukas
Let's tackle the most frequently asked questions I get when it comes to website design. I'll share practical steps to help small business ow...
Your Website is a Content Goldmine You're Not Using [Ep 076]
21 May 2025
Contributed by Lukas
Let's explore how to turn your website into a resource for generating content that can be repurposed for social media, email sequences, and more....
Create a Website Experience Clients Love [Ep 075]
14 May 2025
Contributed by Lukas
In this episode, we explore the steps to create a seamless client journey on your website, from the first visit all the way to onboarding. The goal is...
5 Website Gaps That Are Silently Killing Your Sales [Ep 074]
07 May 2025
Contributed by Lukas
In this episode, we explore why website visitors disappear without taking action and how you can fix this. Learn how to turn website visits into real ...
How To Structure Your Website When You Offer Multiple Services (Website Audit) [Ep 073]
05 May 2025
Contributed by Lukas
✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-sessionIn this website audit with Jill Stoddard, a speaker, ...
6 Website Things You Need to Own For Your Business [Ep 072]
30 Apr 2025
Contributed by Lukas
Let's explore the importance of owning your digital assets as a small business owner. It's easy to overlook these elements, but they form th...
Stop Wasting Time on These 7 Website "Must-Haves" That Nobody Actually Uses [Ep 071]
23 Apr 2025
Contributed by Lukas
Learn why some popular elements might not be helping your business and offers simpler, more effective alternatives.YOU WILL LEARN:Why sliders and caro...
Website Navigation Words That Make Sense And Make Money (Website Audit) [Ep 070]
21 Apr 2025
Contributed by Lukas
✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-sessionIn this website audit we discuss strategies for makin...
Simple Website Tips: Internal Links That Convert Visitors to Clients [Ep 069]
16 Apr 2025
Contributed by Lukas
Let's chat about the power of internal links and how they can keep visitors on your website longer, help improve your Google rankings, and natura...
Make Your Small Business Website Convert Better with White Space [Ep 068]
09 Apr 2025
Contributed by Lukas
White space is often overlooked in website design, but it's so important for making your site user-friendly and inviting. In this episode, we dis...
Why Your Website Should Lead Your Marketing Plan [Ep 067]
02 Apr 2025
Contributed by Lukas
Let's chat about the importance of your website as the heart of your marketing strategy. Learn why having a strong website is more important than...
Three Website Changes That Make Customers Say Yes (Website Audit) [Ep 066]
31 Mar 2025
Contributed by Lukas
✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-sessionLet's chat with Allison of Cove Fine Jewelry to ...
Why Saving Money on Website Design Could Cost You More [Ep 065]
26 Mar 2025
Contributed by Lukas
This episode talks about the true value of strategic website design for small business owners. It highlights why a good-looking site isn't enough...
(Podcasthon ❤️) Website Tips for Nonprofits with Connor's Kindness Project [Ep 064]
19 Mar 2025
Contributed by Lukas
✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-sessionOn this special episode, we joined the third annual p...
Website Social Proof Hacks for Instant Trust and More Clients [Ep063]
12 Mar 2025
Contributed by Lukas
In this episode, we explore the power of social proof on your website and how it can build trust with visitors. Learn why social proof is more than ju...
How To Make Website Visitors Get It Right Away. (Website Audit) [Ep062]
10 Mar 2025
Contributed by Lukas
✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-sessionIn this website audit session we discuss ways to simp...
Why Simple Websites Convert Better Than Fancy Ones [Ep 061]
05 Mar 2025
Contributed by Lukas
Let's talk about the myth that a complex website is necessary for business success. I'll explain how it's possible to thrive with a sim...
Getting Clear On Your Website’s Customer Journey And Offers To Turn Visitors Into Clients [Ep 060]
26 Feb 2025
Contributed by Lukas
Learn why pretty design isn't enough — success comes from mapping clear customer journeys and offers. Learn how to transform your website from ...
Your Website Is An Employee That Works For You Around The Clock [Ep 059]
19 Feb 2025
Contributed by Lukas
Learn why your website should be your hardest-working team member and how to transform it from a basic digital business card into a 24/7 revenue-gener...
Help Website Visitors Find What They Need To Say Yes (Website Audit) [Ep 058]
17 Feb 2025
Contributed by Lukas
✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-sessionIn this Website Audit Episode, Isabel shares her uniq...
7 Website Mistakes That Are Attracting Budget Clients (And How to Fix Them) [Ep 057]
12 Feb 2025
Contributed by Lukas
Learn seven common website mistakes that could be sending budget-friendly signals and repelling premium clients. Learn how to transform your site from...
You Don’t Have To Have Your Ducks In A Row Before Booking Your Web Design Project [Ep 056]
05 Feb 2025
Contributed by Lukas
Discover why waiting for perfection is holding back your website's success. Learn why starting "unprepared" might be your best business...
8 Unexpected Benefits of Working With A Website Designer [Ep 055]
29 Jan 2025
Contributed by Lukas
Have you ever caught yourself apologizing for your website? Or not wanting to send people to it? Let's talk about how working with a website de...
Hook Website Visitors From The First Look (Website Audit) [Ep 054]
27 Jan 2025
Contributed by Lukas
✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-sessionLet's do a real website audit with Bernadette Ma...
Your Website Design Project Doesn’t Have to Take Forever — Launch in Four Weeks! [Ep 053]
22 Jan 2025
Contributed by Lukas
Let's chat about how to transform website design projects from overwhelming ordeals into streamlined, 4-week experiences. This episode breaks dow...
How Julie's Simple Website Changes Started Attracting Better Clients [Ep 052]
15 Jan 2025
Contributed by Lukas
We're diving into a real-world case study of how interior designer Julie transformed her website's performance through strategic, data-drive...
How To Use Your Website Data To Get More Clients [Ep 051]
08 Jan 2025
Contributed by Lukas
This is part 2 of a 3 part Website Conversion Series. I'm breaking down how to actually understand what's happening on your website and turn...
3 Essential Tools To Boost Your Website Conversions [Ep 050]
02 Jan 2025
Contributed by Lukas
This is part 1 of a 3 part Website Conversion Series. I'm sharing the three essential (and free!) tools you need to understand what's really...
Why You Shouldn’t Use Forms On Your Website (If You Want More Website Conversions) [Ep 049]
26 Dec 2024
Contributed by Lukas
Let's challenge the common belief that every website needs a contact form. Discover why traditional forms might be creating unnecessary barriers ...
Boost Your Small Business Website — 13 Essential Updates for More Leads and Sales in 2025 [Ep 048]
18 Dec 2024
Contributed by Lukas
Discover how to optimize your website for 2025 with actionable updates. Learn about emerging design trends and get a practical checklist for reviewing...
A Proven Roadmap To A Revenue Generating Website In Just One Week [Ep 047]
11 Dec 2024
Contributed by Lukas
Feeling stuck with your website? You launched it with big dreams of attracting clients, growing your business, and boosting your income, but somewhere...
You Don’t Need to Scrap Your Website! Do These 4 Things Instead [Ep 046]
04 Dec 2024
Contributed by Lukas
On this episode of the pod, we dive into four easy but powerful changes you can make to your current website to help it perform better without a compl...
3 Signs You Might Need A Website Audit [Ep 045]
27 Nov 2024
Contributed by Lukas
You know that your website is the first impression your potential clients have of you.But how do you know if it's making the right impression? T...
8 Ways To Make Your Website More Professional And Attract Higher Paying Clients [Ep 044]
20 Nov 2024
Contributed by Lukas
We're discussing how you can elevate your website to look more professional and attract the high-paying clients you want. From branding to user e...
3x Your Website Engagement with These Video Content Strategies from Paige Burns [Ep 043]
13 Nov 2024
Contributed by Lukas
We are going into the power of video content for small businesses with Paige Burns from Main Page Media. Learn how incorporating video into your marke...
3 Mistakes I’ve Made With My Website Design Business And How You Can Avoid Them [Ep 042]
06 Nov 2024
Contributed by Lukas
I share three big mistakes I made while building my business. I'll share personal stories about trying too hard to fit a formal mold, making thin...
Rank Higher in Google Search By Syncing Your Website With Google Business Profile [Ep 041]
30 Oct 2024
Contributed by Lukas
Learn the secrets to boosting your website's visibility and credibility through one powerful (and free!) tool — your Google Business Profile.YO...
Virtual Brand Shoots for a Personality Packed Business Website [Ep 040]
23 Oct 2024
Contributed by Lukas
Let's chat virtual brand shoots with Anne Marie, an expert in capturing authentic, personality-packed visuals for entrepreneurs. Learn how this i...
5 Ways To Determine If Your Blog Is A Success [Ep 039]
16 Oct 2024
Contributed by Lukas
Is your blog truly working for you, or are you just spinning your wheels? We explore what it means to have a successful blog and how to measure its ef...
11 Ways To Drive Traffic To Your Business Website To Boost Sales [Ep 038]
09 Oct 2024
Contributed by Lukas
Find out 11 powerful strategies to drive traffic to your website and boost your sales.YOU WILL LEARN:How to leverage often-overlooked communication ch...
Why I Don't Use The "F" Word in Website Design (Funnels) [Ep 037]
02 Oct 2024
Contributed by Lukas
Find out why I don't use the "F-word" in web design — and by that I mean "funnels."Learn why traditional sales funnels can ...
Is Substack Right for Your Small Business Blog? Answer These 2 Key Questions to Decide [Ep 036]
25 Sep 2024
Contributed by Lukas
Let's chat about Substack vs WordPress for small business blogs. I break down the key features, pros, and cons of each platform, helping you unde...
Little Known Ways to Increase Your Visibility with Emily Aborn [Ep 035]
18 Sep 2024
Contributed by Lukas
Are you ready for a visibility boost? In this episode, I chat with content copywriter and fellow podcast host Emily Aborn about little-known ways to i...
9 Things to Remove From Your Website Immediately [Ep 034]
11 Sep 2024
Contributed by Lukas
Discover the nine things you can remove from your site to enhance user experience and engagement. YOU WILL LEARNHow to simplify your navigation menuT...
Prepare Your Website for Fall with These 7 Essential Updates [Ep 033]
04 Sep 2024
Contributed by Lukas
Learn 7 essential updates to help you prepare your website for a successful fall season. We'll chat about the importance of reviewing your summer...
Boost Your Business With An FAQ (Frequently Asked Questions) Page [Ep 032]
28 Aug 2024
Contributed by Lukas
Are you tired of losing potential customers because they can't find the answers they need on your website? I'll share the secrets to creatin...
How To Choose a Website Designer You Love (REPLAY!) [Ep 031]
21 Aug 2024
Contributed by Lukas
Have you ever faced the nightmare of a web design project gone wrong? Learn my top tips to help you find a web designer who truly clicks with your vis...
How To Know If You’re Ready For A New Website (REPLAY!) [Ep 030]
14 Aug 2024
Contributed by Lukas
How to know when your website is due for a refresh. Drawing from my experience designing sites for over 100 small businesses, I'm sharing the top...
3 Best Practices for High Converting Website Design (REPLAY) [Ep. 029]
07 Aug 2024
Contributed by Lukas
We're diving into a super important topic for any business owner with an online presence — how to turn more of your website visitors into payin...
Find Out The Secret Behind Your Website's Eye-Catching Design [Ep 028]
31 Jul 2024
Contributed by Lukas
Have you ever wondered where website designers get their inspiration and how they craft those beautiful online homes? I share my design process and th...
How To Communicate with Your Web Designer — My Top Tips for Success [Ep 027]
24 Jul 2024
Contributed by Lukas
Have you ever struggled to get your vision across to your web designer? Poor communication is one of the most common pitfalls in web design projects, ...
7 Ways Your Website Can Make (Or Save) You Money! [Ep 026]
17 Jul 2024
Contributed by Lukas
Let's explore 7 powerful strategies to transform your website into a revenue-generating and cost-saving tool for your business. Discover how to m...
All Marketing Paths Lead To Your Website With Kristi Mitchell [Ep 025]
10 Jul 2024
Contributed by Lukas
Let's chat about strategic marketing with expert Kristi Mitchell. Learn why having an overarching strategy is essential for marketing success and...
How I'm Using Zapier In My Small Business To Save 50% More Time [Ep 024]
03 Jul 2024
Contributed by Lukas
Let's chat about the world of automation and how I'm using Zapier to streamline my small business operations. Here are 3 things you will le...
Are You Making These 11 Common Website Mistakes? [Ep 023]
26 Jun 2024
Contributed by Lukas
When it comes to your small biz website, there's a lot more under the hood than just the visible design and content. In this episode, I'm go...
Transform Your Failed Web Design Project into a Success Story [Ep 022]
19 Jun 2024
Contributed by Lukas
Has your website redesign project turned into a nightmare? Maybe you poured tons of time, money and effort into it, only to end up with an underwhelmi...
Why Social Media is an Extension of Your Website with Taylor Kloss Pittsinger [Ep 021]
12 Jun 2024
Contributed by Lukas
I chat with Taylor Kloss Pittsinger, owner of Creative TK Marketing, to discuss the important relationship between your website and social media prese...
Get Your Website Summer-Ready with These Essential Tips [Ep 020]
05 Jun 2024
Contributed by Lukas
Your website should be an automated lead generation machine, allowing you to truly unplug and enjoy your summer without constant worry. YOU WILL LEAR...