What's The Trick?
Episodes
The Hoosiers: How We Wrote Worried About Ray
13 Mar 2026
Contributed by Lukas
This episode is about building a long-term music career, and more specifically, how The Hoosiers made the songs and records that defined them, from ea...
Jack Savoretti: How to Build a Music Career Without Depending on the Industry
06 Mar 2026
Contributed by Lukas
In this episode, Ben Hanlin sits down with singer-songwriter Jack Savoretti to unpack the long road behind his music career, and how he eventually bui...
Dom Joly: How to Make Comedy That Lasts 25 Years (Trigger Happy TV)
27 Feb 2026
Contributed by Lukas
This episode is about the making of one of the most iconic hidden-camera comedy shows ever produced: Trigger Happy TV, created by Dom Jolly.Dom didn’...
Pulp Kitchen: How to Build a Successful Podcast
20 Feb 2026
Contributed by Lukas
This episode is about building a podcast - specifically, how two friends built the Pulp Kitchen Podcast, into a sustainable creative business.Pulp Kit...
Amelia Sordell: How to Create a Personal Brand
13 Feb 2026
Contributed by Lukas
In this episode of What’s The Trick?, Ben Hanlin sits down with Amelia Sordell - founder of multi-million-pound personal brand agency 'Klowt' and no...
Owen Cutts: How I made music with Stormzy
06 Feb 2026
Contributed by Lukas
Music Producer, Songwriter - This episode is about how music is actually made - not the romantic version, but the real one. The rooms. The pressu...
Scott Bennett: How to Become a Full-Time Comedian (at 38 years old)
30 Jan 2026
Contributed by Lukas
Scott Bennett didn’t “accidentally” become a professional comedian. He built it the same way you build anything that lasts: years of reps, ruthl...
Matthew Barry: How to Become a TV Screenwriter (Sabrina, EastEnders, and The Guest)
23 Jan 2026
Contributed by Lukas
What does writing for television actually look like when the cameras aren’t rolling and the typing isn’t happening yet?In this episode of What’s...
Dan Rhodes: How to Become YouTube’s Biggest Magician
16 Jan 2026
Contributed by Lukas
This episode is a deep, honest look at what it actually takes to build a creative career on the internet, not in theory, but in practice.Ben Hanlin si...
Tom Basden: How to Make a Career as a TV & Film Writer
09 Jan 2026
Contributed by Lukas
Have you ever wonder how to make a career as a TV & Film writer? Join Ben Hanlin as interviews Tom Basden about his journey in filmmaking, focusin...
Simon Brodkin: How to Become a Stand-up Comedian
02 Jan 2026
Contributed by Lukas
Have you ever wondered how to make a career as a Comedian?Ben Hanlin is joined by Simon Brodkin, known for his character Lee Nelson, as he shares insi...
Matt Edmondson: How to Create a Global Board Game
19 Dec 2025
Contributed by Lukas
Have you ever wondered how to create a global board game?Ben Hanlin is joined by radio presenter and board game creator Matt Edmondson, discussing the...
Andy Nyman: How to Become a Successful Actor
12 Dec 2025
Contributed by Lukas
Have you ever wondered how to become a successful actor?This week Ben Hanlin is joined by Olivier-nominated actor and writer Andy Nyman. Listen in fro...
Callie Hart: How To Write A Best-selling Book (Quicksilver)
05 Dec 2025
Contributed by Lukas
Have you ever wondered how to become a best-selling author?Join Ben Hanlin as Callie Hart discusses the rise of the romantic fantasy genre, her journe...
Niall Gray: How to go Viral on TikTok
28 Nov 2025
Contributed by Lukas
Have you ever wondered how to become a viral content creator? Join Ben Hanlin as he interviews TikToker and Capital FM presenter, Niall Gray, who is b...
Simon Squibb: How to Create Viral Social Media Content
21 Nov 2025
Contributed by Lukas
What's The Trick to becoming a Viral Content Creator?Ben Hanlin interviews Simon Squibb, exploring the intricacies of creativity, content creation, an...
What's The Trick? (Trailer)
13 Nov 2025
Contributed by Lukas
How do you take a spark of an idea and turn it into something original, finished, and unforgettable?In this conversation, we sit down with some of The...