Words and Actions
Episodes
Language of Food
26 Mar 2026
Contributed by Lukas
Let's tuck into the language of food! We discuss advertisements for plant-based food and for meat and dairy, look at cookbooks with our interview gues...
The language of emotions
02 Dec 2025
Contributed by Lukas
OMG!! A new Words & Actions episode has landed and we couldn't be more excited! In this start to a six-part series, "The language of…", we look at t...
Financial Communication
17 Dec 2024
Contributed by Lukas
How do you talk money without losing trust—or your audience? From quarterly earnings calls to investor pitches, the world of financial communication...
Language in Business, Language at Work
05 Feb 2024
Contributed by Lukas
Wait a minute. Why does 'corporate consultant' sound more prestigious than 'business consultant'? Or does it? Do they mean the same thing? How does or...
The Language of Corporate Social Responsibility: Language Discrimination
28 Apr 2023
Contributed by Lukas
Raves, poker nights and Marvel movies – no costs or effort were spared in this final episode on CSR to raise awareness about one of the most pervas...
Language awareness in the age of AI
10 Mar 2023
Contributed by Lukas
ChatGPT & company are here to stay. And so are linguists. Find out why in our exploration of the capabilities and shortcomings of generative AI and ho...
The Language of Corporate Social Responsibility: Ecolinguistics
13 Jan 2023
Contributed by Lukas
Prepare to meet some ignorant pigs and silly cows in our second episode on CSR... Together with an expert in ecolinguistics, we will explore the disc...
The Language of Corporate Social Responsibility: Responsible Communication
11 Nov 2022
Contributed by Lukas
All good things come in threes. Or more. Add a Chief Sustainability Officer, a body positive Barbie doll, a purple inclusive M&M and an actual ex...
Selling Hard and Soft
12 Aug 2022
Contributed by Lukas
Are you one of those people who is always tricked into doing or buying things you don't want? Do you want to find out how they do it or how to do it y...
Language and Identity Online
24 Jun 2022
Contributed by Lukas
Your identity is a right old mess. As is ours, mind you… and don't get us started on Marcus Rashford! In this episode we delve into the different la...
Language and Technology
11 Mar 2022
Contributed by Lukas
Yesterday's sci-fi has become today's reality. Join us as we venture our way into the ever-growing domain of Language Technology in which we discover ...
Translation and Interpreting When the Stakes are High
03 Dec 2021
Contributed by Lukas
We eavesdrop on police interrogations, wire-tapping and immigration interviews, and sneak on a Keolis bus (on board entertainment: The Interpreter) t...
Multilingualism
15 Oct 2021
Contributed by Lukas
"I'm not hungry. One egg is an oeuf". Is the author funny? Debatable. Is the author multilingual? Ça dépend. In this multi-voiced episode on multili...
Negotiations
11 Jun 2021
Contributed by Lukas
For more info and a transcript please head over to www.wordsandactions.blog. In the introduction to this episode on negotiations, we mention the hag...
Meetings and Conflicts
23 Apr 2021
Contributed by Lukas
Are you suffering from zoom fatigue, meeting migraines or the occasional shark bite? Have a listen to our next episode and find out more about office ...
The language of Entrepreneurship (3): Creativity in language and visual communication
12 Mar 2021
Contributed by Lukas
In this episode we talk about creativity in language and visual communication. We published many of the images and logos we mention on our website, ht...
New Year's Special: 2020 Through the Language Lens
15 Jan 2021
Contributed by Lukas
Yes, we are glad to see the back of 2020. But so much happened over those 12 months that we think it warrants a special New Year's episode. We invited...
The language of entrepreneurship (2): Pitches and presentations
11 Dec 2020
Contributed by Lukas
In the second part of our mini-series on the language of entrepreneurship, we enter the dragon's den, meet an angel and look for gold among the crowds...
The Language of Entrepreneurship (1): Talking about Entrepreneurship
13 Nov 2020
Contributed by Lukas
From Steve Jobs strutting the stage at Apple to that hairdresser with the quirky name on your local high street: in this episode, we start a new mini-...
Change Management and Language
16 Oct 2020
Contributed by Lukas
In this first episode of the new series we talk about change management and the role of language in successfully bringing this change about. In t...
Applying for a job (3): The language of job interviews
14 Aug 2020
Contributed by Lukas
As always, you can find our longer notes on our blog: wordsandactions.blog. In this episode, we discuss job interviews. In the introduction, Bernard ...
Applying for a job (2): Language and impression management
17 Jul 2020
Contributed by Lukas
This episode of Words and Actions starts with Veronika mentioning that the chief adviser to the UK government, Dominic Cummings, used his blog to ask ...
The Language of Job Ads
12 Jun 2020
Contributed by Lukas
At the beginning of this part of a miniseries on finding a job, Erika sets the scene by referring to a very recent study on the specific challenges fa...
Story of a scandal: a co-production by Words & Actions and en clair
15 May 2020
Contributed by Lukas
Episode 9 is a co-production by the Words & Actions and en clair podcasts, sponsored by the Aston Institute of Forensic Linguistics. For further in...
Leadership
17 Apr 2020
Contributed by Lukas
In the first part of the episode, we start by talking about the gendered connotations of leadership and Erika mentions the results she got when search...
Storytelling for business and activism
13 Mar 2020
Contributed by Lukas
We recorded this episode in September 2019, when Britain was still part of the European Union and the Brexit debate was in full swing. At the beginnin...
Crisis communication
14 Feb 2020
Contributed by Lukas
Please visit our website at wordsandactions.blog where you can find more data analysis, glossary and the complete transcript. In the first part of thi...
When Customers Talk Back
17 Jan 2020
Contributed by Lukas
In the first part of the episode, we introduce the topic of customers talking back, starting with the Stop Funding Hate campaign, which lobbies compan...
Talking to customers
13 Dec 2019
Contributed by Lukas
In this episode we bring in the know-how of a politeness expert, we get practical insights from a seasoned consultant and we get an interesting visi...
Language(s) in branding and advertising
15 Nov 2019
Contributed by Lukas
Why is it that many commercial spots on fragrances and cosmetics resort to French words or French accents? How come that 'The Gates of Mordor' sounds...
Why language is important (Part 2)
11 Oct 2019
Contributed by Lukas
In this episode the hosts talk about how communication and language actually create our social realities; how they influence or even determine how w...
Why language is important (Part 1)
13 Sep 2019
Contributed by Lukas
In this first episode, the three hosts discuss how language matters in business and show how communication, far from just passing on information, i...
Words and Actions - Launching 13th September
29 Aug 2019
Contributed by Lukas
Launching 13th September - Subscribe now!