S7 - E6: Print vs Digital: The grand comeback of printed comms

Jan Fitzgerald is a communications and media specialist. For the last 12 years Jan has worked largely across internal communications for remote workforces in transport, retail and construction. She specialises in content production, channels strategy and development, print vs digital alignment and insights analysis. Jan’s particular interest is in how to overcome remote workforces and targeting the less engaged. She loves working in internal comms because of the diversity and variety that every day brings in terms of people and work. There’s never a dull moment!In this episode, we hear about the Linkedin conversation, which sparked the reason behind this podcast. Jan posted a really interesting set of analysis from some research that she conducted about print and the use of print and internal comms. Jan is a huge advocate of print and explains that in this day and age, digital is not always the most sustainable or appropriate option for the audience. There’s also a CommsHero podcast first, but we’ll let you listen to Jan to announce her BIG news…Follow Jan on social media:TwitterLinkedinTickets are now available for #CommsHero week, 19-23 September. The week long virtual event with over 35 sessions live streamed and available on demand for a year. Great value at £180 and you can find out more at www.commshero.com This episode is sponsored by Blink. The world's first enterprise app designed exclusively for frontline workers. For more details visit their website Joinblink.com

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