You're my commsHERO
S8 E3: Confident climate change communications – how to save the world and avoid greenwash
28 Feb 2023
Can you communicate complex science when you’re not a scientist? How do you guard against greenwash? And is there any way you can work in climate change communications without becoming downhearted about the scale of the challenge at hand? Join the Science Based Targets initiative’s Luisa Pastore as she shares the secrets of successful climate change communications, talks about how to make the move into sustainability comms and reveals that even at the close of the hottest year on record, there’s still cause for hope. If you care about the planet – and that should be all of us – this episode is a must-listen.Must-read resources:The whole truth and nothing but: how to accurately communicate your science-based targets - Science Based Targets Green Claims Code – Check your environmental claims are genuine Green Jobs Barometer - PwC UKFollow Luisa on social:TwitterLinkedIn
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