Your Next Million

How long should we be leaving each ad on for this challenge?

20 Nov 2020

Contributed by Lukas

How long should we be leaving each ad on for this challenge?  I like three days, generally speaking. So if I'm willing to pay...

People like the audience searching. When looking to target parents with young children to help their childs' financial goals for the future, do you have any recommendations?

19 Nov 2020

Contributed by Lukas

People like the audience searching, so can you help? He's looking to target parents with young children to help their child's financial goals for the...

What do you think about building a lead generation ad that is actually a conversion ad on Facebook?

18 Nov 2020

Contributed by Lukas

What do you think about building a lead generation ad that is actually a conversion ad on Facebook? First step is the freebie/lead collection. Next pa...

Explain a little bit more on the budgets, specifically optimization and delivery, and how does Facebook charge?

17 Nov 2020

Contributed by Lukas

If you can explain a little bit more on the budget, specifically toward the bottom of the page, that says optimization and delivery and how basically...

As a physician and therapist, working with PTSD and trauma, what is the best way to do an old-school ad?

16 Nov 2020

Contributed by Lukas

So I've got a physician and a therapist and she's working with PTSD and trauma. Wondering what the best way to do an old-school ad would be with this....

After best roll with Facebook ads, and then having to move all of the business into another account, the cost per lead went up 10x the normal cost and conversions sank. Same pixel, same audience. What could be some reasons why that happened?

13 Nov 2020

Contributed by Lukas

He had, from April to July, his best roll on Facebook ads. He had 13x return on ad spend, and then he screwed up. He had to set up all of the business...

So you lead with the lead magnet and you have to email them, obviously. Do you have any recommendations on the first email you send after the opt-in via the lead ad?

12 Nov 2020

Contributed by Lukas

So you lead with the lead magnet and you have to email them, obviously. Do you just email them both the lead magnet and a link to the VSL? Or do you h...

Do you think the text "Read this if you want to grow your awareness practice without losing yourself" is a reason it might take longer to get ads approved?

11 Nov 2020

Contributed by Lukas

Do you think the text, "Read this if you want to grow your awareness practice without losing yourself" is the reason that it might take somewhat longe...

I keep getting unqualified leads from Facebook. Do I need to use LinkedIn for this type of audience?

10 Nov 2020

Contributed by Lukas

So he had a question about his lead quality. His audience is executives and entrepreneurs. He said in the past, he kept getting unqualified leads from...

I'm getting a good quantity of leads, but they are not scheduling consults or responding at the rate that I would like. So my question is, what's the number one thing I should do next?

09 Nov 2020

Contributed by Lukas

I'm getting a good quantity of leads, but they are not scheduling consults or calling or emailing at the rate that I would like. So my question is wha...

When would you use campaign budget versus ad set budget?

06 Nov 2020

Contributed by Lukas

When would you use campaign budget versus ad set budget? Later...

I would like some advice on how to form my copy, so it gets approved.

04 Nov 2020

Contributed by Lukas

I had some problems with the ad approval. I'm selling mortgage and basically I'm trying to base my ad upon the refinancing of the mortgage. So I would...

How do I expand and find different targets within a sub-niche?

02 Nov 2020

Contributed by Lukas

So my niche is a sub-niche, it's dreadlocks, which is a sub-niche of natural hair. And so if I were targeting natural hair, there are lots of influenc...

Should I make my challenge funnel more general to cater to all interests, or should I tweak the challenge and make it only about one specific niche?

30 Oct 2020

Contributed by Lukas

I'm wondering, should I make my challenge more general to cater to all interests? So I have people that are coming into this challenge that are probab...

In my ads, do I always have to ask for the email to make a follow up sequence?

28 Oct 2020

Contributed by Lukas

So my question is I have my ads, but in those ads, do I always have to ask for the email to make a follow up sequence or something like that?  Yeah.....

What do you recommend for the in-between time? They publish their ads, what should they be doing for the next three days while they're waiting?

26 Oct 2020

Contributed by Lukas

A lot of people are curious about the in-between...they publish their ads, what should they be doing for the next three days? Just while they're wait...

Can you recommend the best online sites for creatives to use to create videos and assets?

23 Oct 2020

Contributed by Lukas

What is the best place you would recommend to create online assets? So they don't have to develop them over? Like making stuff? Yeah, so you want to m...

How should we expand our target interest when many of the related interests and audience insights are not targetable?

21 Oct 2020

Contributed by Lukas

How should we expand our target interests when many of the related interests and audience insights are not targetable?

Do you have a solution or any best practices to make ads work for clients in small cities with small audiences?

19 Oct 2020

Contributed by Lukas

I do marketing services. I run ads for people. I have copy I know works, I used it on several clients. What happens is when I get a client from a smal...

On a new campaign, how much time do you give each ad until you switch it off again?

16 Oct 2020

Contributed by Lukas

How long, how much time do you give each ad until you switch it off again, on a new campaign? I'll give three days, generally speaking. When I create ...

I started running conversion ads. Should I turn the ad spin back down while it's burning or should I just ride it out?

14 Oct 2020

Contributed by Lukas

So I made a bit of a rookie error here. I started running conversion ads last week, and we got pretty good results. We sold 21 orders overall, 20 purc...

When I set up lead ads recently, the share option was not there. Did I do something wrong or did that change, and are the shares important?

12 Oct 2020

Contributed by Lukas

I've run lead ads before and I noticed that sometimes they are shareable. In other words, people can click share and when the program started, they s...

How do I go about differentiating myself from the competition?

09 Oct 2020

Contributed by Lukas

I want to be seen as different, partially because I'm more expensive than other videographers they may have experienced in the past. So how would you ...

What type of lead magnet do you suggest for a high-end video production company?

07 Oct 2020

Contributed by Lukas

I'm kind of at the beginning, so I was wondering what type of a lead magnet you would suggest for my business, which is a high-end video production co...

We've applied your advice in the past to our brick and mortar, and now we'd like to get your advice on the best way to sell this thing in this day and age.

05 Oct 2020

Contributed by Lukas

What I'm trying to get done now is all of the pieces for this puzzle, and through the years we gathered lots and lots of things. So I'd just like to g...

How do you ease up your workload to focus more on the sales side than the deliverables side?

02 Oct 2020

Contributed by Lukas

I'm just trying to figure out how to ease up the workload that I have for myself, so I can focus more on the sales side instead of the constant delive...

Any recommendations for the hiring process when basically looking for a clone of yourself?

30 Sep 2020

Contributed by Lukas

Do you have any recommendations whenever you were going through that hiring process, what you were looking for? I've never hired that person, 'cause I...

Any tips to get people really engaged from the get-go? Should there be a warm-up period?

28 Sep 2020

Contributed by Lukas

Is there any tips that you can get people really engaged from the get-go? Like I was thinking about starting to bring people in a week or two weeks pr...

Is there an email sequence or best practice to get more people to say yes to a live offer by a deadline?

25 Sep 2020

Contributed by Lukas

I have that program where it's basically a three month program 5k to a cold audience. I take them through a five day workshop and the people that don'...

When creating Facebook video and image ads, should I create regular posts or build them in the ads manager?

23 Sep 2020

Contributed by Lukas

Should you always create video and image ads as regular posts on your page and then when you create your ad, just select them as an existing post or a...

Do you recommend collecting lead forms directly from Facebook? How do you utilize important but questionable photos within Facebook ads?

21 Sep 2020

Contributed by Lukas

I've got a client who is doing this is diabetes treatment that is unlike any other. It's been around for 20 years, but it hasn't been promoted very we...

I want to have someone do a certain thing...what should the ad say?

04 Sep 2020

Contributed by Lukas

Any advice about what ad to run, to have people apply to a webinar? Okay, so this question is, I'll rephrase it like this. I want to have someone do a...

Any advice on how to learn to put a good course together?

02 Sep 2020

Contributed by Lukas

Any advice on how to learn to put a good course together? I finally feel like this is possible for me. I'm a legal recruiter and realize I have a ton ...

If you were starting a social media agency from square one and didn't have "proof" yet, what would your lead gen strategy be?

31 Aug 2020

Contributed by Lukas

Very simple. It would be to get them on the phone, give them a proposal and see if they wanted to become a client. Everybody's got testimonials, you k...

What to do if the ads are not working

28 Aug 2020

Contributed by Lukas

He's running some ads and he's not getting any sales. And to that I reply, welcome, sir, to the club. And so I don't really understand the question. I...

What do you recommend for Book funnels in terms of advertising? Any minor adjustments you'd recommend to your IBB for this model?

26 Aug 2020

Contributed by Lukas

What do you recommend for Book funnels in terms of advertising? Alright. Specifically referencing my Intent Based Branding methodology. And so I will ...

Frank, how do you script your videos?

24 Aug 2020

Contributed by Lukas

The question is how do you script your videos? And the answer is I personally don't script my videos, but I do have a framework...

What types of lead magnets work best to attract higher-level prospects for our agency side?

21 Aug 2020

Contributed by Lukas

So we're going to move those people to pitch our membership group, but we want to create a new lead magnet, similar to your idea of elite owner operat...

Do you have tips/recommendations to optimize engagement and click-through rate?

19 Aug 2020

Contributed by Lukas

I'd really like to see what I can do to optimize engagement and click through rate on our current email newsletter. I'm seeing that our lead magnet, i...

What would you say to the individual that has all the content in the world but is having trouble implementing it?

17 Aug 2020

Contributed by Lukas

The hard part is the implementation aspect or the over analysis of like, oh God, I know I should do this. Should I change the color of the button purp...

If you were doing a State of the Union today, how would you structure it towards more of an agency application funnel rather than an info product or lower-end product?

14 Aug 2020

Contributed by Lukas

If you were doing a State of the Union today with a topic like podcasting, or really any, any topic cuz I know so many of the people in this group, ho...

Do you have any tips on how I can engage a beta group that is testing my product to extract the most valid information?

12 Aug 2020

Contributed by Lukas

I'm trying to find out if you have any tips on how I can engage this beta group and extract as much information as possible so I can really hone in on...

How do you create whale bait to add new upper-level prospects to your pipeline?

10 Aug 2020

Contributed by Lukas

I know the types of people that I was attracting before aren't going to be the ones that work with me at the level that I do, these new ones. And so i...

How do you accurately categorize and elevate the appropriate price for tools such as 1-on-1 coaching, group coaching, memberships, and live events?

07 Aug 2020

Contributed by Lukas

As I pivot more from the services side or the agency side to the coaching stuff, just curious your thoughts on how to accurately categorize the approp...

What are your takeaways from creating your "perfect lifestyle" first and then working hard to pay for it?

05 Aug 2020

Contributed by Lukas

I think you went through either yours or a version of the perfect day experience where in a perfect day, this is what life would look like. Do you rem...

You understand human behavior, positioning and dynamics. How do unconscious marketing elements like context, environment and positioning affect the marketing schtick?

03 Aug 2020

Contributed by Lukas

One thing I've really appreciated about you over the years has been obviously, you know, you're one of the most intelligent marketers out there, but s...

HEALTH SCARE reveals marketing secret

31 Jul 2020

Contributed by Lukas

We're recording this for you in this little wooden room of the California place where we are staying for the next couple of weeks, here in the summer,...

They Asked Frank Kern To Keynote Funnel Hacker Live

29 Jul 2020

Contributed by Lukas

Alright. It's important that everybody fully understands the situation at hand. I'm going to talk about seven things on the intro net. I might talk ab...

What to do if your leads don't convert

27 Jul 2020

Contributed by Lukas

So this is someone saying, hey man, I'm getting leads, but they're not converting. All right, and so that's the statement. The actual statement is I c...

NEW: The Holy Grail Scenario

24 Jul 2020

Contributed by Lukas

It's the question I've been getting a lot of lately, which is like a general question, which is what's the best way to do social media ads? The answer...

If you lost everything today (contacts, cash, business, etc), what will you do to rebuild back your income?

22 Jul 2020

Contributed by Lukas

If you lost everything today (contacts, cash, business, etc), what will you do to rebuild back your income? Well, if I literally had absolutely no mon...

Is SEO dead? How much should I worry about it for a blog/biz website?

20 Jul 2020

Contributed by Lukas

Here's a pretty good question. Samuel Robinson asks, is SEO dead? How much should I worry about it for a blog/biz website? Well, I'll give you my answ...

Have you worked with clients from Europe who sold their products/services to US customers? Is it more difficult for Europeans to sell on the US market?

17 Jul 2020

Contributed by Lukas

So Simon asks, have I worked with clients from Europe who sold their products/services to US customers? And is it more difficult for Europeans to sell...

Do you think there's any connection between the MK-Ultra experiments and modern marketing methods, especially the ones that have a background in NLP?

15 Jul 2020

Contributed by Lukas

Do you think there's any connection between the MK-Ultra experiments and modern marketing methods, especially the ones that have a background in NLP. ...

If you were to go back to when you were 20, do you think you would still choose the same lifestyle?

13 Jul 2020

Contributed by Lukas

If you were to go back to when you were 20, do you think you would still choose the same lifestyle that you have now. And the answer is yeah, absolute...

Is the majority of your business still from selling info or consulting? Which business model do you prefer?

10 Jul 2020

Contributed by Lukas

Mike says, is the majority of your business still from selling info or consulting? Which business model do you prefer right now? It's info. And there'...

What are people buying online today? Online courses? White papers? Just curious what are the hot products right now.

08 Jul 2020

Contributed by Lukas

Jason asks what are people buying online today? And then the question goes a little deeper...is it online courses, white papers? Just curious what the...

Is High-End Continuity still a significant part of your business model?

06 Jul 2020

Contributed by Lukas

Is high-end continuity still a significant part of your business model? No, high-end continuity isn't and it never really has been. By high-end, I'm a...

What was the SINGLE biggest obstacle overcame to get where you are today?

02 Jul 2020

Contributed by Lukas

What was the single biggest obstacle I overcame to get where I am today? That's a serious question. There are a lot of them, so I'll just tell you all...

When you bringing back the sassy dazzle videos?

24 Jun 2020

Contributed by Lukas

That question could be translated into "do fancy videos work better than non-fancy videos?" And you know, what? The non-fancy videos work better.

DANGER: Avoid This Trap At All Costs

09 Jun 2020

Contributed by Lukas

What is the trap that Frank wants us to avoid?

How To Write Real Good And Stuff: 20 Years in Under 20 Minutes Part 8

07 May 2020

Contributed by Lukas

Here is some of Frank's best advice on "how to write good."

Repeated Catastrophic Failures (The #1 Secret To Success): 20 Years in Under 20 Minutes Part 7

05 May 2020

Contributed by Lukas

How do Frank's Catastrophic Failures help you with your marketing skills?

The Single Most Important Thing In Copy ...Plus My REVENGE! : 20 Years in Under 20 Minutes Part 6

23 Apr 2020

Contributed by Lukas

What does Copy have to do with Frank's revenge?

When Weiner Pics Go Wrong: 20 Years in Under 20 Minutes Part 5

07 Apr 2020

Contributed by Lukas

What do weiner pics and email marketing have in common?  Why are you listening to Frank Kern about these things?

UPDATE: What's Working During The Coronavirus Scare (Without Being All Lame)

02 Apr 2020

Contributed by Lukas

In this recorded webinar, Frank discusses what's actually working during this crazy time. 

How To Profit During The CoronaVirus Scare (But In A Cool Way)

29 Mar 2020

Contributed by Lukas

In the midst of this chaos, Frank gives his advice in this webinar about how to manage things for your business. 

The Fastest and Easiest Way to Increase Revenue: 20 Years in Under 20 Minutes Part 4

11 Mar 2020

Contributed by Lukas

Part 4 of Frank's 20 Years in Under 20 minutes series, with this one discussing revenue. 

Literally the Most Powerful Way to Influence People, Ever: 20 Years in Under 20 Minutes Part 3

24 Feb 2020

Contributed by Lukas

How do you successfully influence people??

My Thing with Taylor Swift: 20 Years In Under 20 Minutes Part 2

12 Feb 2020

Contributed by Lukas

Did Frank have a thing with Taylor Swift???

About Your Sex Tape: 20 Years In Under 20 Minutes Part 1

05 Feb 2020

Contributed by Lukas

What you can learn (and implement) from celebrity sex tapes.

Drugs! Liquor! Money! Yay!

24 Jan 2020

Contributed by Lukas

What is Frank talking about now?

The 'Ol "Butt In The Face" Trick

19 Jan 2020

Contributed by Lukas

Do you ever question why you listen to podcasts with titles like this?

The #1 Way To CONTROL Other People

11 Jan 2020

Contributed by Lukas

Wait, what do you mean Frank?

MIND CONTROL: (yours and theirs)

10 Jan 2020

Contributed by Lukas

How do you use mind control in advertising?

The ONE secret to owning 2020

07 Jan 2020

Contributed by Lukas

How will you start 2020?

Hidden Money: Of COURSE You Should Live In The Past

01 Jan 2020

Contributed by Lukas

Why should we live in the past Frank? 

The Most POWERFUL Word In Marketing

30 Dec 2019

Contributed by Lukas

Can you guess what that word is? 

How to get Customers on the Internet

28 Dec 2019

Contributed by Lukas

Enjoy a special episode with Frank, and get some great training on how to get customers to be a part of your system. 

One Thing That Can Make All The Difference

27 Dec 2019

Contributed by Lukas

The one thing that can make ALL THE DIFFERENCE is, ... momentum.  

The Telephone is The New Television

26 Dec 2019

Contributed by Lukas

How could your phone replace your trusty tv?

A New Discovery

25 Dec 2019

Contributed by Lukas

Yet again, Frank figures out another way to help you boost your media presence. 

Divide And Conquer! (How To Become A Force As A Couple)

24 Dec 2019

Contributed by Lukas

Natalia shares how to become a force as a couple.

Are You Spending Too Much on Ads?

23 Dec 2019

Contributed by Lukas

Ever wondered how an Internet marketing genius approaches advertising? In this episode, Bedros Keuilian sits down with direct response marketing legen...

One Simple Question That Can Make You More Money

21 Dec 2019

Contributed by Lukas

And that question is, ... "Would I probably make more money if I did do it?"

What To Say In Your Ads

20 Dec 2019

Contributed by Lukas

Every wondered how to write ads that catch peoples attention?

Are you an Introvert or an Extrovert?

19 Dec 2019

Contributed by Lukas

Are you an Introvert or an Extrovert? I got started in marketing because I'm SUPER INTROVERTED. In fact, the "thing" that drove me to learn how to mar...

Its Not Just Social Media Anymore

18 Dec 2019

Contributed by Lukas

Social media isn't the only way to get your stuff out there. The playing field is more even than ever.

Selling Invisible Millions

17 Dec 2019

Contributed by Lukas

A true story, with a good ending. 

Are you an Introvert or an Extrovert?

16 Dec 2019

Contributed by Lukas

Are you an Introvert or an Extrovert? I got started in marketing because I'm SUPER INTROVERTED. In fact, the "thing" that drove me to learn how to mar...

How To Defeat The Dreaded "What If"

14 Dec 2019

Contributed by Lukas

Always asking "what if?"  Here's how to stop.  

Private Client Group: Behind The Scenes of December's meeting.

13 Dec 2019

Contributed by Lukas

Behind the scenes of the strategy that goes on in client meetings

The Economy Doesn't Exist And You Shouldn't Worry About It

12 Dec 2019

Contributed by Lukas

Then what should we worry about?

How To Win This Week

11 Dec 2019

Contributed by Lukas

What do you need to do to win your week?

How To Sell MORE STUFF...Starting NOW!

10 Dec 2019

Contributed by Lukas

Who else wants to know how to build a brand and sell more stuff.  

It's Time To Edge Out Of Your Comfort Zone!

09 Dec 2019

Contributed by Lukas

Get some advice from Natalia on how to edge out of your comfort zone. 

The Telephone is The New Television

07 Dec 2019

Contributed by Lukas

How could your phone replace your trusty tv?

The truth about LEADS

06 Dec 2019

Contributed by Lukas

What are leads, and how do you get them? 

Its Not Just Social Media Anymore

05 Dec 2019

Contributed by Lukas

Social media isn't the only way to get your stuff out there. The playing field is more even than ever.

Ambush in the Office

04 Dec 2019

Contributed by Lukas

Frank gets "ambushed" in the office, and explains why what they are doing is so successful.