又到了「讀書心得」分享時間。今天我們要帶大家讀一本遠流出版的書－《強勢品牌成長學》，作者王直上在台灣奧美工作多年，後來至中國開公司發展的創意人，分享的故事非常有趣。不論是行銷人或是一般社會大眾，都可以從這本書中找到閱讀的樂趣。 本集內容也會跟大家分享身為信用卡部落客的寶可孟，是怎麼經營自己的「個人品牌」的？除了提出中心思想「互利共享」之外，是否也堅持跟別人不一樣的主張，才能成就現在的信用卡霸主地位？如果你想了解更多社群媒體經驗的心得，本集節目必收聽。 了解更多：https://bit.ly/3CAPCGe -- 小額贊助支持本節目： https://open.firstory.me/join/pokemcard 留言告訴我你對這一集的想法： https://open.firstory.me/story/ckvfft66yb76g084500x2tjgv?m=comment Powered by Firstory Hosting
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