?️ 本集思考重點：數據優化與創新的矛盾：「了解人」比「了解數據」更強大。對於數據的過度依賴可能會忽略長期利益和用戶真正的需求。品牌與定位：兩者是不可或缺的一體兩面。定位提供了品牌的理性基礎，而品牌則提供了感性的連接。例如，Amazon 的成功部分歸因於其強烈的顧客導向定位。變動是唯一不變的事物：在專案管理中，不確定性和變動是常態。設定可預見的目標，但也要隨時準備修正。數位科技使得修正更加容易和快速。「小目標、勤修正、好習慣」是敏捷式專案管理的核心，它幫助我們更有效地應對不確定性。 ▶️訂閱怪獸科技公司的YT頻道，精彩節目別錯過！https://www.youtube.com/@monstech_inc ▶️訂閱怪獸 vocus Premium 電子報，一期幫你讀完兩本好書： https://vocus.cc/Monstech-Inc/home ▶️訂閱免費怪獸雙週快報，科技✖️人生一手掌握：https://monstech.substack.com/ ?️ 小額贊助支持本節目： https://open.firstory.me/join/cl2ukdqrv01bc01xr7aih1esm ?️ 通往未來： https://linktr.ee/monstech_inc Powered by Firstory Hosting
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