出品：日常建筑学（ID：archi-loop）主持：郑宝宝Oosha，数字文化产业的专家。黄沛Halleywood ，城市与设计的媒体人。剪辑：黄沛-2023年，我们渐渐摆脱了“疫情的束缚”，但对未来的信心还没找回来。我们要如何重新出发？本期是年中小结的特别节目，我们将跟大家聊聊近期的改变。01:12 关键词——营销降级。不是品质降级，是更理性地选择营销方式；同时，市场对于设计、技术、服务的品质和创新性要求更高了。11:19 其实，是需求发生了转变而不是缩水，新的需求反而越来越多。14:53 关键词——兴趣消费。消费降级了吗？大宗消费变得谨慎，而兴趣消费成”刚需“。19:24 骨灰级玩家是专注在某项活动中；而入门级玩家是以兴趣为由头，去吃喝玩乐。22:42 关键词——心灵按摩。因为群体焦虑，诞生了心理学的商业机会？30:37 关键词——本地旅行。为什么不主动地参与到城市的公共活动中？40:17 推荐全新的播客节目《城市可颂》。-联系方式：微信公众号：日常建筑学 （ID： archi-loop ）喜马拉雅/小宇宙/苹果播客：日常建筑学邮箱：[email protected]
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