Description
ダイレクトレスポンスマーケティング（通称DRM）は、 ご存じの人も多いかと思います。 しかし、ダイレクトにレスポンスしないマーケティングについては 知らない人がほとんどのはずです（笑）。 ふざけた感じに聞こえるかもしれませんが、 いたって真面目な話ですので最後まで聞いてもらえると嬉しいです。
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