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跨境電商正在形成新經濟風暴?AdTech 數位廣告權威邱繼弘細說分明|S1 EP9

20 Dec 2019

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🔸 瞭解產業未來趨勢 ,就看 2022 台灣產業科技趨勢大調查 https://fusion.pse.is/436haa 《戴季全's播客時間》EP.9 來賓:cacaFly 聖洋科技創辦人暨執行長 邱繼弘(大河馬) 數位廣告席捲行銷圈,網路電商經濟市場越來越蓬勃,跨境電商看似對消費者便利,卻暗藏不公平競爭與消費風險,電商究竟傷了誰?大河馬建議用什麼態度面對跨境電商?請聽本集內容。 📌 數位廣告的行銷技術:品牌與成效型廣告7比3 📌 中國的跨境商業成功,各國如何審查跨境行為? 📌 實體店面銷售未轉型電商,以致衰退!? 📌 七天鑑賞期的爭議?相對本土公司的不公平競爭 📌 制衡Google、Facebook?平台應負的責任是… 📌 控管跨境電商解法:政府成立數位發展委員會 -- Hosting provided by SoundOn

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