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經理人

EP19【接軌國際】麥當勞、 Under Armour 為何紛紛增設CCO(顧客長)?募資文案怎麼寫才能讓人願意掏錢?為什麼企業提供正念課反而惹惱員工?

22 Dec 2021

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由編輯團隊精選國際財經及管理雜誌,提供導讀和解析,幫助讀者快速掌握最新的管理趨勢。本集新聞重點: 1.麥當勞聘任全球首席顧客長,增設CCO(顧客長)是未來趨勢? 2.募資、募款文案該如何寫,才能讓人願意掏錢、擄獲投資人的心? 3.為什麼有些企業安排正念、冥想等舒壓課程,反而惹惱員工? 延伸閱讀 麥當勞、Under Armour 都出現第一位 CCO!這個新職位為何成為趨勢? https://www.managertoday.com.tw/articles/view/64304 正念是什麼?和靜坐、冥想哪裡不同?要如何練習? https://www.managertoday.com.tw/articles/view/62257 Powered by Firstory Hosting

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