從街角小店出發的 iCHEF，憑什麼能打進亞洲市場、改寫餐飲科技？從實驗店一路擴張到台北東區 3 成市占、累積近 4 千家裝機，甚至還吸引 Facebook 敲門合作。然而，這段合作卻沒有帶來預期營收，更讓 iCHEF 意識到，系統少當機、服務能即時到場、社群持續交流，這些長期累積的安心感，才是 iCHEF 成為餐飲人默默口耳相傳「最穩盟友」的關鍵。 本集由《經理人月刊》資深主編陳書榕，專訪 iCHEF 共同創辦人程開佑。 🎧重點搶先聽： 1. Facebook 主動邀請共同開發產品，成效卻非常差！如何把這段失敗轉成品牌成長動力？ 2. 現金快燒光，他們怎麼做行銷？答案是「讓客戶付錢參加行銷活動」！ 3. 公司最困難時期，每個創辦人都曾想離開，但最終為何 4 人有 3 人願意留下來？ Powered by Firstory Hosting
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