一起學財經,聽故事,歡迎訂閱我的電子報:http://bit.ly/43HHCAn 過完年,台股有一家力山工業被供應商指控積欠大筆貨款,對方上街集會遊行,導致力山陷入爭議。 追本溯源,事件源頭其實是一度在股市相當活躍的前獨角獸-健身器材商Peloton。這家公司以29美元掛牌,一度跌穿20美元,誰知隨後歐美疫情大爆發,形勢所逼,大批消費者不能再進行戶外活動、進入健身房,轉移的需求令Peloton快速竄起,股價於是以45度角噴出,最高漲到162.72美元。 然而,產品導致幼兒死亡的醜聞爆發,CEO悍然拒絕主管機關召回建議,加上歐美逐漸解封,公司真正的對手-戶外活動與健身房重新回到賽場,Peloton股價終於感受到地心引力,最新報價回到20美元上下。亦即,自上市持有至今,基本仍是虧損。 這一堂慘痛的課,可以給我們學到什麼? 小額贊助老周,讓我們一起聆聽更多訪談、分享更多商業知識! https://open.firstory.me/join/moneytalk 商業合作、參加抽獎:[email protected] Powered by Firstory Hosting
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