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聞くとマーケティングがおもしろくなるラジオ

Z 世代の購入ジャーニーに見る、合理的なマーケターほどお客さんの理解を間違う話

30 Oct 2022

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Z 世代の意識・購買調査の結果 ビジュアルでのインプットとアウトプットが得意な Z 世代 SDGs は買う理由にはならない 顧客視点の本質、マーケターに求められる姿勢

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