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#マーケティング #差異化 #デザインとストーリー お客さんが本当に求めているものは何でしょうか？ 機能性だけではなく、見た目の美しさ、背後にあるストーリー、呼び起こされる感情。これらは商品を選ぶ決め手になることがあります。 今回は、セブン-イレブンのおにぎりの事例から、差異化をテーマに掘り下げます。どんな切り口からお客さんに選ばれるか。ぜひ一緒に学んでいきませんか？
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