Description
#マーケティング #データ活用 #価値提案 データ分析を活用して戦略を組み立てることは、ビジネスを成功させる鍵となります。では、具体的にどのように進めていけばいいのでしょうか？今回は、サントリーの事例を通じて ｢隠れた販売機会の発見｣ と ｢三方よしの理念の反映｣ からデータ分析をビジネスに活かす方法を探求していきましょう。
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