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#マーケティング #PDCA #OODA 今回のキーワードは ｢PDCA｣ と ｢OODA (ウーダ) ｣ です。PDCA サイクルと OODA ループは、一見すると同じように見えますが、似て非なるものです。2つは組み合わせることで、より効果を発揮します。 今回はコンビニジムのチョコザップを取り上げ、PDCA と OODA の2つのレンズから成功の要因を紐解きます。
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