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#マーケティング #顧客インサイト #価値提案 商品やサービスに人の心が動くのは、何がきっかけになるのでしょうか？ 今回は、その答えを探るために、マーケティングの ｢顧客インサイト｣ に焦点を当てます。 ハーゲンダッツの施策を事例に、ぜひ一緒にお客さんの心を動かす秘訣を探っていきましょう。
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