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わかること マツダ × ミズノの共同開発 ｢ドライビングシューズ｣ クラウドファンディングでわずか2日で完売 ｢機能｣ ｢デザイン｣ ｢ストーリー｣ の三拍子がそろったシューズ 市場創造を実現する商品開発とマーケティング･販売の方法 参考情報 公式サイト https://www.mazda.com/ja/collection/drivingshoes/ マクアケ https://www.makuake.com/project/drivingshoes/ プロモーション動画 https://www.youtube.com/watch?v=fVpS4kW9yJA
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