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#マーケティング #問題設定 #価値提供 今回は ｢新しい現実｣ と、そこから生まれる ｢新しい問題｣ に目を向け、他にはない解決策から価値をつくる方法を事例から解説します。商業施設に設置された屋内砂場が新たに何の問題を解決し、どのような価値をもたらしているのでしょうか？
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