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#マーケティング #顧客接点 #4P 消費者は化粧品をどこで買うのでしょうか？ドラッグストア？コンビニ？それともネットから？ 今回は、化粧品ブランドのアユーラが取り組んだ、高級ホテル内に化粧品店舗を開設するという事例をご紹介します。｢顧客接点｣ を切り口に、マーケティングへの学びを掘り下げます。
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