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#マーケティング #第一想起 #顧客心理 ｢なぜ自社の商品やお店は、お客さんに選んでもらえないのか？｣ こんな疑問を抱いたことはないでしょうか？ それは売り手である自分たちが ｢思い浮かべているもの｣ と、お客さんが ｢思い浮かべているもの｣ が違うからかもしれません。 今回は ｢第一想起｣ をキーワードに、マーケティングの奥深さとおもしろさに迫ります。
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