Description
#マーケティング #提供価値 #思い出 昔の携帯電話に思い出が詰まっていたり、何か特別な価値を感じたことはありますか？今回は、au が実施している ｢おもいでケータイ再起動｣ というユニークなイベントを取り上げ、古い携帯電話に宿る記憶がいかにマーケティングと結びついて、ユーザーに価値をもたらしているかを一緒に探っていきましょう。
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