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#マーケティング #顧客理解 #ベネフィット 今回はベネフィットを見出す方法です。お客さんマニアになってお客さんに響くベネフィットを見出そうという話です。キャッシュレス決済サービスのマーケティング事例から、学べることを掘り下げていきましょう。 ✓ わかること キャッシュレス決済サービス stera pack 機能訴求からベネフィット訴求へ ベネフィットを見出す方法
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