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#マーケティング #提供価値 #伝道師 自社商品の真の価値を、お客さんにきちんと伝えられているでしょうか？日々の生活の中で消費者が手に取る数々の商品には、価値や物語が隠されています。それがうまく伝わっていなければ、せっかくの商品の魅力が気づかれないままとなってしまいます。今回のテーマは ｢お客さんへの価値の伝え方｣ です。マーケターは価値を伝える伝道師であれという話です。
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