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#マーケティング #弱者の戦略 今回は、駐車場シェアリングサービスのアキッパの事例から、｢小が大を制す戦略｣ を解説します。アキッパはどのようにして、市場をリードし一人勝ちの状況をつくるに至ったのでしょうか？ 実際の成功事例から学べる ｢弱者の戦略｣ の秘訣を紐解きます。
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