這一集的「職涯 A 訪談」邀請到也是我的多年好友,Fandora 的創辦人陳捲毛,揭秘如何將創意轉化為實際收益。從 YouTube 巨星老高與小茉的百萬周邊商機,到新興創作者的變現之路,捲毛帶你深入 IP 經營的核心。 捲毛直指核心的提到「宗教程度」以及「IP 變現」的四個方向:文本、周邊、形象、體驗,捲毛將分享多年累積的獨門心法,助你在紛亂的創意市場中突圍而出,找到 IP Market Fit。如果在職涯上,期待可以在「IP 碎片化」的時代有所成果,或許可以先從小規模的嘗試開始,探索自己適合在自媒體的上中下游的哪一個位子。 面對職涯倦怠,如何堅持初心?捲毛坦言自己在 10 多年創業路上也曾數次面臨「選擇」,但似乎有一股潛意識來的能量挪動了每一次的決定方向,「唯心論」是捲毛近期的寫照,或許一切都是自己最初的「嚮往」。捲毛也提到將職涯視為無限賽局,而非只有九局的棒球賽,這個不同的視角,或許正是你擺脫職業倦怠的關鍵。 小額贊助支持本節目: https://open.firstory.me/user/clxdyaqlu179y01x9c8xf2lmu 留言告訴我你對這一集的想法: https://open.firstory.me/user/clxdyaqlu179y01x9c8xf2lmu/comments 來看看:https://careeramoment.com 這裡是我的文章:https://medium.com/alexs-talking 我想聯絡你:[email protected] Powered by Firstory Hosting
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