「对话：康复辅具、适老家居创业者 刘志阔& 天下网商总经理 能一」刘志阔，迈德斯特创始人，海外品牌VOCIC，中国护理床品类TOP，年营收数亿。迈德斯特护理床迈德斯特助行车河北衡水人刘志阔，高中没毕业就创业。从1688渠道代理到自建工厂，他只盯一条“小赛道”——康复辅具。在中国，这是被忽视的蓝海；在全球，却是千亿级刚需。亚马逊上，他敢把价格卖得比美国龙头再高5%，用户仍喊“真香”，年销近十亿。现在，他正携“医疗器械级”适老家居，冲进美国保险体系，也在国内淘宝开类目、线下造体验店，提前为“银发浪潮”修一条高速公路。欢迎听友搜索添加我的微信：nengyixwl,聊聊你的观点和建议。加好友请备注您的姓名，公司，行业。敬请期待，未来的听友社群和交流活动。时间线：03:49 从国内电商到海外拓展：护理床与轮椅行业的发展历程14:53 养老产业创新模式：线上线下结合打造体验式购物20:12 新品发布会策略与适老化产品推广31:31 产品创新与专利保护：构建行业壁垒42:29 医疗与家具行业的发展策略探讨53:08 专注医疗产品与组织能力的重要性01:00:57 中国创业者在养老产业的创新与机遇
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