奢牌巡礼系列节目的第四期，我们来给大家讲述爱马仕品牌的发展史，以及那段精彩的与LVMH集团之间的股权收购之争。这一期的节目让我们感受到了爱马仕品牌对“真正的奢侈”的追求，希望大家也可以在听完之后留言告诉我们是否你们也有同感。本期主播：老饕、活在裆下本期内容：01:38 蒂埃里·爱马仕的悲惨童年02:41 爱马仕品牌的建立和发展05:32 查理·爱马仕时代：门店迁址，开启标品零售模式07:28 埃米尔·爱马仕时代：拉链专利和布加迪包13:01 罗伯特·杜马斯时代：爱马仕橙和凯莉包的诞生15:31 爱马仕传奇总裁让-路易·杜马斯的时代20:49 门口的野蛮人来了---伯纳德·阿诺十年布局，终现收购目的25:40 爱马仕家族的反击27:01 稳赚不赔的伯纳德29:05 尼古拉·普伊奇的继承权闹剧31:18 从爱马仕前CEO布朗卡特的书中感受奢侈的真谛本期音乐：Dardanus, tragédie en musique Orchestral Suite. Air vif —— Jean Phillipe Rameau本期推荐书籍：《奢侈》 克里斯蒂安·布朗卡特 著本期文稿将发布在微信公众号：虚实之间True Imagination节目微博：虚实de老饕
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