你逛過「移動版」的無印良品嗎？無印店員開著小貨車，載滿各式各樣的生活用品，穿梭在台東山野大海之間，讓鄉鎮居民不用大老遠進市區就能購物。今年 7 月全台首發的「無印良品移動服務車」如何做到在地？過程中有哪些溫馨互動，在台東「918 強震」時更成為讓居民安心的存在之一。這集也聊聊無印良品這幾年越來越強的「台灣在地元素」商品，啤酒、炒飯、番薯脆片、豆奶，還有因應疫情下的環境變化，無印良品做了哪些策略調整！ ✸「MUJI 無印良品移動服務車」現身台東！➤ https://pse.is/4frehb - ❚ 台灣無印良品 黃婧芸 公共關係室 在無印良品工作十年以上資歷，熱愛無印良品一直以來傳達的簡約、自然、基本的核心概念，希望分享更多無印良品對於生活的思考方式與可能性，讓更多人都能真正的享受好好生活，這件簡單卻不簡單的事 。 聯絡我們 ➤ [email protected] 各平台收聽《設計關鍵字》 ➤ https://bit.ly/3uP82P7 Shopping Design 網站 ➤ https://www.shoppingdesign.com.tw Powered by Firstory Hosting
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