161. Where Luxury Meets Sound: A Century of Timeless Innovation at B&O

In this episode, Bessie dives into a century of excellence with Kristian Teär, the Global CEO of B&O. This conversation explores how B&O has stood the test of time to become the most long-last and luxury brand in consumer electronics. With 2025 marking its 100-year anniversary, Kristian reveals the secrets behind B&O’s legacy of innovation, its unique design philosophy, and its ambitious future in the luxury technology market.Key Highlights:·       A Century of Legacy: How B&O maintained relevance in the rapidly evolving tech industry, from surviving World War II to pioneering modular, sustainable designs.·       Luxury Meets Timeless Technology: B&O’s strategy of combining heritage craftsmanship with cutting-edge technology to create products that blend seamlessly into customers’ lives.·China’s Strategic Importance: Insights into how China, as B&O’s single biggest market, shapes its innovations and future product roadmap.·Gen Z’s Love for Vintage and Personalization: Why younger generations gravitate toward heritage brands and how B&O caters to their demands with customizable, sustainable products.·The Pandemic Pivot: Leadership insights from Kristian on navigating crises and transforming challenges into growth opportunities.Memorable Moments:·Kristian shares how B&O products, like the iconic Beosound 9000, have lasted decades and continue to provide joy with updated technology.·Behind-the-scenes stories of B&O‘s ironic Beosound A9 collaborated with artists to turn sound systems into customizable works of art.·A touching tale of a Parisian customer who restored a 32-year-old Beosound system, underscoring B&O’s commitment to sustainability and timeless value.欢迎收听并留言，我们会挑选幸运听众，随机送出 “B&O 声音艺术展”特别定制款的杯垫。【本节目由Withinlink碚曦投资协作体出品】【嘉宾】Kristian TeärGlobal CEO, B&O【主持】李倩玲 Bessie Lee广告营销行业资深从业者，商业观察者【后期制作】小朱【收听方式】推荐您使用Apple Podcast、小宇宙APP、喜马拉雅FM、荔枝播客、网易云音乐、QQ音乐、Spotify或任意泛用型播客客户端订阅收听《贝望录》。【互动方式】微博：@贝望录微信公众号：贝望录+商务合作：[email protected]

There are no comments yet.

Please log in to write the first comment.