好朋友刀姐，是品牌营销领域的头部IP，也是公司的创始人，还是一位新手宝妈。另外，我发现她在小红书里面，也很受欢迎。带入刀姐这个多重身份的视角，一起聊聊小红书这个产品。从真实故事，聊到专业认知，也像是一场好朋友之间的漫谈。主要话题：03:32 如何看待抖音、小红书、B站、公众号、微博等平台08:36 为什么说小红书是B端业务的增量市场16:07 做小红书的关键：呈现真实的生活方式21:42 垂类IP是入局小红书的机会点33:32 爆款内容的选题技巧47:16 抖音做得好的，小红书就不做57:20 文科生定义世界，理科生改变世界主播：韩叙，可能有戏创始人&CEO，运营咨询顾问嘉宾：刀姐doris，刀法Digipont创始人&CEO编辑：汪真关于主播：视频号/即刻：韩叙HanXu公众号：运营狗工作日记背景音乐：片头：Never Felt Like This Before—SATV Music片尾：04551—Seto听友群：我们建了听友群，但不会做啥运营措施，单纯只是搭建一个沟通的桥梁，感兴趣的朋友可以扫码加入。
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