Adam Schafer

Can I get to know all these people that are coming in by first name, what their goals are, what they're trying to do, and help them in any capacity whatsoever?

Would that be teaching them the technique of a deadlift or a squat?

Would that be taking them through a full workout?

Would that be taking them through your NSM squat assessment?

I mean, those are all tools that you already have in your tool bag.

So an idea that comes to mind right away for me with someone like you with a powerlifting background, I would literally pick a day, say 30, 45 days out from now, and I'm going to do a squat clinic for free.

Yep.

And I'm going to have a sign-up sheet on the front desk.

And I'm going to say hi to everybody and be like, hey, would you like to improve your squat from somebody who's- Just that one lift at a time.

Yeah.

And literally just try and get 30 people to show up to your squat clinic and teach all the mechanics of the squat.

How to prep for the squat.

How to make, like, what it looks, whatever.

Yep.

I love that idea.

And now all those people that show up to that and they get something from you, I guarantee at least three to five of them will hang out after the hour of teaching them.

And then you book a free workout.

And those are now people that go, I tell you what, let's spend some more time.

I'd love to spend some time with you one-on-one.

Let's book something next week and you and I can dig more deep into your reason why your knee hurts.