Adrienne Klasa

They own 75 different brands spanning hotels and fashion brands.

They own media houses, and they are now sort of making hard decisions about what actually still fits.

Thanks for having me.

Well, the company is looking at selling some of its businesses that are not really in the center of what they do, which is sell luxury goods such as handbags and fashion like Dior and Louis Vuitton all around the world.

And they're looking at some of their brands and assets that have not been doing quite so well or just are not as core to the business and seeing if there might be people interested in buying them.

Yeah, so I mean, LVMH was built through acquisition by Bernard Arnault.

It's a billionaire CEO who built this whole thing from the ground up, essentially.

What's changed now is that the environment for luxury and the luxury industry in general has been pretty challenging for the past few years.

So pretty much since 2023, a huge boom in demand for handbags and champagne and whatever else that you can think of, shoes, fashion, went into reverse.

And it has not really picked up since then.

That, I think, is the framework through which LVMH is looking at what it owns, which is a lot.

They own 75 different brands spanning hotels and fashion brands.

They own media houses.

And they are now sort of making hard decisions about what actually still fits.

So LVMH is not looking to sell any of their really big central businesses that drive profits.

One of the things that they've been looking at is selling Marc Jacobs, the fashion brand, which was very, very successful.

And its design was very successful in the early 2000s and is now not really going anywhere.

And they're also looking at things like Fresh and Makeup Forever.

So brands that probably aren't as high end, maybe aren't super stylish right now and that they've owned for a while.

Interestingly, they're also looking for a buyer for their stake in Rihanna, the singer.