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That's our colleague Sarah Nassauer, who covers retail.

That's our colleague Sarah Nassauer, who covers retail.

That's our colleague Sarah Nassauer, who covers retail.

Do you say Target or Target? Because that's going to tell me all I need to know.

Do you say Target or Target? Because that's going to tell me all I need to know.

Do you say Target or Target? Because that's going to tell me all I need to know.

Target. Now, if you say you're going to Target, I know you're bougie, you're hip, you're with it.

Target. Now, if you say you're going to Target, I know you're bougie, you're hip, you're with it.

Target. Now, if you say you're going to Target, I know you're bougie, you're hip, you're with it.

But recently, shopping at Target has become a lot less fun. Shoppers have been complaining about empty store shelves, more products being locked up, and long lines at checkout counters. These troubles are having an impact on Target's business. Its sales are flat, and its profits are weaker than expected. The company's stock is down more than 50% from its high three years ago.

But recently, shopping at Target has become a lot less fun. Shoppers have been complaining about empty store shelves, more products being locked up, and long lines at checkout counters. These troubles are having an impact on Target's business. Its sales are flat, and its profits are weaker than expected. The company's stock is down more than 50% from its high three years ago.

But recently, shopping at Target has become a lot less fun. Shoppers have been complaining about empty store shelves, more products being locked up, and long lines at checkout counters. These troubles are having an impact on Target's business. Its sales are flat, and its profits are weaker than expected. The company's stock is down more than 50% from its high three years ago.

Losing market share to companies like Walmart, Costco, and Amazon. How big of a problem is that going to be for Target?

Losing market share to companies like Walmart, Costco, and Amazon. How big of a problem is that going to be for Target?

Losing market share to companies like Walmart, Costco, and Amazon. How big of a problem is that going to be for Target?

Welcome to The Journal, our show about money, business, and power. I'm Ryan Knudson. It's Thursday, December 5th. Coming up on the show, what's going on at Target?

Welcome to The Journal, our show about money, business, and power. I'm Ryan Knudson. It's Thursday, December 5th. Coming up on the show, what's going on at Target?

Welcome to The Journal, our show about money, business, and power. I'm Ryan Knudson. It's Thursday, December 5th. Coming up on the show, what's going on at Target?

Target was founded in 1962 as a big-box discount store, but it aims slightly upmarket from places like Walmart or dollar stores.

Target was founded in 1962 as a big-box discount store, but it aims slightly upmarket from places like Walmart or dollar stores.