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And he actually comes out pretty strong in defending it and saying he isn't going to just stop what the bank has been doing to promote a more equal and diverse workforce.

And he actually comes out pretty strong in defending it and saying he isn't going to just stop what the bank has been doing to promote a more equal and diverse workforce.

And Jamie Dimon essentially says... Bring them on. Bring them on.

And Jamie Dimon essentially says... Bring them on. Bring them on.

And Jamie Dimon essentially says... Bring them on. Bring them on.

And is Jamie Dimon on his own here? Or are we seeing other private companies sort of resisting anti-DEI pressures as well?

And is Jamie Dimon on his own here? Or are we seeing other private companies sort of resisting anti-DEI pressures as well?

And is Jamie Dimon on his own here? Or are we seeing other private companies sort of resisting anti-DEI pressures as well?

One company that has really defended DEI is Costco.

One company that has really defended DEI is Costco.

One company that has really defended DEI is Costco.

Costco shareholders rejected a proposal from a conservative think tank to report on the potential risks of the company's diversity initiatives.

Costco shareholders rejected a proposal from a conservative think tank to report on the potential risks of the company's diversity initiatives.

Costco shareholders rejected a proposal from a conservative think tank to report on the potential risks of the company's diversity initiatives.

Costco, for example, was the target of a shareholder proposal questioning its DEI efforts. And they really stood firm and said that they see DEI as important to the company. They think it's important for their employee base. It reflects their diverse range of customers. And I think what Costco did ended up setting a new template for corporate America because companies are often followers.

Costco, for example, was the target of a shareholder proposal questioning its DEI efforts. And they really stood firm and said that they see DEI as important to the company. They think it's important for their employee base. It reflects their diverse range of customers. And I think what Costco did ended up setting a new template for corporate America because companies are often followers.

Costco, for example, was the target of a shareholder proposal questioning its DEI efforts. And they really stood firm and said that they see DEI as important to the company. They think it's important for their employee base. It reflects their diverse range of customers. And I think what Costco did ended up setting a new template for corporate America because companies are often followers.

They see one company hold firm and they realize, oh, we now have a model for how to respond. You know, I was at a breakfast with a bunch of HR leaders, and they were all talking about it. They were saying, we couldn't believe what Costco did, that that actually is really interesting. Perhaps this is sort of a new way that companies could hold off these DEI pressures.

They see one company hold firm and they realize, oh, we now have a model for how to respond. You know, I was at a breakfast with a bunch of HR leaders, and they were all talking about it. They were saying, we couldn't believe what Costco did, that that actually is really interesting. Perhaps this is sort of a new way that companies could hold off these DEI pressures.

They see one company hold firm and they realize, oh, we now have a model for how to respond. You know, I was at a breakfast with a bunch of HR leaders, and they were all talking about it. They were saying, we couldn't believe what Costco did, that that actually is really interesting. Perhaps this is sort of a new way that companies could hold off these DEI pressures.