Ajay Kulkarni

And so we started off building what we thought the market needed, which was a data platform for IoT devices.

And that idea was moderately successful.

We tracked over 100,000 devices.

We raised the seed around, built a small team.

But we needed a database to store all this data.

And, you know, we were using a time series database.

We were using a relational database.

And I remember at one point, we wanted to like, I think, sort the console by like uptime, but then show all the device metadata.

And what should have been a simple SQL join ended up being like a two-week engineering sprint because you have to connect these two siloed systems.

And I remember thinking, oh, this is awful.

This sucks.

And one of our engineers said, yeah,

hey, I could build this on Postgres, but it'll take me a month.

And I was like, okay, cool.

You're an optimistic engineer, so it'll probably take you three months.

And 12 months later, we had this database and I'm trying to sell this IoT platform.

And look, as an entrepreneur, you learn to listen to signals when someone is really engaged.

And when someone's like, oh yeah, that's cool.

That's not cool.

But when someone's like, wait, wait, wait, hold on.