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Alan de Souza

๐Ÿ‘ค Speaker
137 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

Yeah, so when we started Reach Inbox, I think the intent was to kind of build a tool that can automate hyper-personalized emailing at scale, and it was built out of a pain area for us itself.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

We were trying out all possible tools.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

We were trying to use everything that was needed, and we were still not able to achieve the level of hyper-personalization or reach the inboxes, and hence the name Reach Inbox, right?

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

You know, what we wanted to do was...

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

We wanted to craft emails that were extremely relevant to the target audience and also kind of designated what they're looking to solve for their business.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

Instead of just sending out a blank email to everyone.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

And that's where we saw the opportunity of AI coming in.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

We said, okay, if we can hyper-personalize based on recent activity, based on the likes of the user, nothing better than that.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

So yeah, crafting a personalized offer for every target audience that's there.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

Of course, of course.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

So we started towards December 23, and then we were kind of in beta until about June 24.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

And June 24 was when we started selling out MRR plans.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

In the last 11 months, we've now clocked about $6 million in ARR, and we're growing about 25% month-on-month.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

Yes.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

Yes, that's right.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

Absolutely.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

Absolutely.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

I mean, it's the โ€“ so once you have โ€“ once you get onto the plans, you have various add-ons that are there.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

So, for example, you can buy a subscription for Reach Inbox.

SaaS Interviews with CEOs, Startups, Founders
How I Built It: $6M/Year Email AI Platform (Bootstrapped)

And once you're within Reach Inbox, you can also get your email info from within Reach Inbox.

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