Alex Hormozi

And then when you do decide to start educating people, they will listen to you immediately and they will not question why you're more expensive.

They will not question whether or not you can do it.

You will pay down all of the biggest risks within this business and you pay it down doing the one thing that the rest of your competition won't do, which is be patient and do the work.

Which brings us naturally to number four.

I wanted to make a crude comment about sass and ass.

There you go, sass and ass.

So what is the shape of this business and why is it this shape?

So software starts the slowest because you have to put a lot of capital in, you have to put people together, and you have to have people code for extended periods of time, not really sure if people actually even like the thing.

And if they do like the thing, how long does it take for it to actually do all the functions that you have in your mind for it?

And so this

Takes, you know, for in the beginning, you know, not that long ago, it took many years.

And it still takes time now, even with the vibe coding world.

I still, real talk, have yet to see a truly vibe coded from A to Z business that is like $100 million a year.

And I even, you know, we had a conversation with Amjad, who's Replit's CEO, one of the key, I think they're at $150 million or something, ARR, in a very short time period.

And we had a conversation about people who use Replit to vibe code software.

And interestingly, I think he mentioned one or two examples and they have like lots and lots and lots and lots of customers of like $1 million businesses, $2 million businesses that use the vibe coded software.

And so I think that it is getting better and better.

Is it there yet?

I think it has struggled to have the robustness of I'll just call it manual or human based software But I think that will get fixed in time and probably relatively quickly before right now It still does take time and takes years to make a truly good product that is also scalable So sure, maybe you can sell it to a handful of people but can it support a million users?

Not currently the vibe coding wrong but