Alex Hormozi

Welcome to episode four of $100 million offers.

This is not announced publicly, so you guys will be the first one to hear it.

We're covering three chapters today, naming, execution, and closing credits.

In this episode, we'll be covering the thought process behind making a Grand Slam offer, value offer part one, and value offer part two.

Today, we're gonna talk about offer enhancers, specifically scarcity and urgency.

But I have actually made my $100 million offers audiobook, which has been available on Amazon for the last two years and has been top 100 throughout that whole time.

Most people hear those numbers and think, oh, that's probably when he felt the richest.

Naming is gonna be the biggest heater here.

It is a dark horse.

It is one of the things that's useful for if you're a local business, if you're an e-commerce store, if you're a software company, if you sell services or anything in between.

That's actually not the truth.

First off, the difference between the two.

The moment that I felt the wealthiest in my entire life was when I had $100,000 in my bank account.

It was such an in-depth, meaty chapter.

Second off, the ethical ways of using them in business and the unethical ways of using it, which I highly don't recommend.

This is the meat and potatoes.

it's now here free for you guys.

This is where the rubber hits the road.

That was the first big unlock for me as a person.

This is where you actually make something that people cannot say no to as soon as you show it to them.