Alex Hormozi

That's an unbelievable valuable proposition.

So would I, I mean, what would someone be willing to pay for that?

A lot.

The education industry at large, I think the last time I checked, it's like 10 trillion globally.

It's a very big industry.

Because if we think about an economy at large, there are only two things that drive GDP, gross domestic product, the production of the economy.

Education and...

education and technology, and that's per capita, right?

So if per person, what do you got?

They can get more skills and they can have more tools to use those skills.

That's what drives GDP.

And so it's a huge driver of the economy, which is why education is such a massive market.

Now,

It's shaped this way for most businesses, though, because once someone graduates, they leave, which means that you always have to fill up the business again.

And if you're good at something, you usually get this quick shot up because people know you're good at it.

So you can quickly charge a lot of money to a handful of people and actually deliver that value because people know you're good at that thing.

And then very quickly you make money.

But then you're like, oh, shoot, I graduated all those people.

What do I do?

I got to get more customers.