Alexander Azora

Our churn is quite huge.

We have about 20% per month of people who cancel the subscription.

But this is not a problem.

I understand that our product is intended for young startups who just started their business.

And young startups often die.

Almost everyone dies.

That's a great question, and I agree with this trend.

A community is often...

Imagine a huge crowd of people, like thousands and thousands of followers.

But often, and in my case too, the very first users of your product, the community you have around, can be literally dozens of people, like 30 or 40 people.

And that's not too much.

It's easy to get such following base.

and if you focus on the quality not on quantity if you know your follower if you're friends with them if you help them constantly will we they will give you back what does it mean so imagine you have only 30 followers on twitter but you know everything about this audience they are your goal target audience and then you ship something we will be if we are loyal enough

We will use your product.

We will talk about it.

Perhaps we will not purchase it, but we will always constantly support you whenever you launch or announce new features.

And this is a very solid basis, fundamental of any SAS project.

I would measure it by monthly active users, of course.

Today the community is almost dead, I will be honest.

The biggest challenge in launching a community is, you know, the very first steps when you don't have content for people and you don't have people who create content.