Alexis Fernandez-Preiksa

So for example, if we're doing this whole scrolling thing, you could think, well, instead of checking my emails at home, whatever, maybe I'll go across the road to that cafe, order the coffee and do my emails there.

And maybe, maybe just because you've changed the environment of where you, let's say you work from home, for example, of where you scroll, you might maybe scroll less because you're in a different environment.

Okay.

Um, of course, environment changes also do help with replacement of behaviors.

So for example, if I have my dinner and then I make a tea and I sit outside on the balcony, that's when I light up a cigarette, you could do dinner, make yourself a tea and a takeaway cup and just go for a walk around the block instead.

And you're less likely to have that cigarette because the behavior is completely changed.

The environment has changed.

Everything's changed after the dinner.

Okay.

then we've got something called increasing friction so this is making the unhealthy habit harder to perform so you're removing a temptation you're physically disrupting this automatic loop that normally is like so easy it makes it like i said automatic okay so how are we doing this

Then we have increasing friction.

So increasing friction, this is making the unhealthy habit harder to perform.

So you're basically, you're doing things to remove temptation.

Let's take the cigarettes, for example.

You're not saying I have to quit overnight.

You're putting the cigarettes in your car.

Can you be fucked to go and get the cigarettes from the car when you're already settled and comfortable and whatever?

Maybe you can, maybe you can't, hopefully you can't.

With the phone thing, if you're going to sit down to do some work, you've got your computer in front of you, you can already be checking your emails in front of you, you put the phone on the other side of the room.

Because a lot of the time our checking of the phone and these habits is because it's so easy and automatic.