Alice Bentinck

Like in this relationship, do I feel like I'm the most productive I've ever been?

Now, in some ways that sounds obvious, right?

But it's amazing how many people I speak to and they're like, oh yeah, you know, it's been, you know, we haven't made that much progress, but you know, next, you know, the next two days we'll make progress.

And it's like, no, no, you're, you're just deluding yourself.

And I'm always amazed at when you see somebody change co-founding teams, they change as a person.

Like when they get into the right co-founding team, they are a better founder, they're a more productive founder, they're more inspired.

And it's so, this is kind of why I'm so obsessive about these co-founder dynamics because it is not only about creating a great business, it's about who do you become as a founder?

Who you become as a founder is in relation to who you co-found with.

Because you will become stronger in the areas that they're weaker, you will become weaker in the areas they're stronger.

But yeah, we always push this idea of productivity is traction for teams.

If you're super productive, keep going, work it out.

If you're not, can it immediately.

In the very, very early days, it's amazing how coming up with an idea, that idea generation can be a real tripping point, but quite a hard one to understand.

So one of the mistakes we see people make is they are, so let's say we're co-founding together and you have a couple of ideas you're interested in.

I have a couple of ideas that I'm interested in.

And so it feels in some way, the obvious thing to do is that we'll just work on all of those ideas simultaneously.

And one of them will come out as the front runner.

Now that's actually a terrible idea.

And the reason why it's a terrible idea is that you're probably actually holding onto your ideas and pushing your ideas harder.

I'm pushing my ideas harder.