Amy Hay

So we were growing our herd and we also had, um, we were working with, um, some friends and things at the coast who traditionally they, they grew speckled parts, which is a Canadian breed. Um, and they were unfinished if you like, and then they would take them to this sales barn. So they ended up finishing them for us. We'd buy them from them instead of them taking them to auction.

So we were growing our herd and we also had, um, we were working with, um, some friends and things at the coast who traditionally they, they grew speckled parts, which is a Canadian breed. Um, and they were unfinished if you like, and then they would take them to this sales barn. So they ended up finishing them for us. We'd buy them from them instead of them taking them to auction.

So we were growing our herd and we also had, um, we were working with, um, some friends and things at the coast who traditionally they, they grew speckled parts, which is a Canadian breed. Um, and they were unfinished if you like, and then they would take them to this sales barn. So they ended up finishing them for us. We'd buy them from them instead of them taking them to auction.

Um, and then we would process them and sell as beef. So, um, It worked like, I don't know, 50% gross to the point where we had an order book. We were doing two a month and then three a month. And then we had orders for five a month, up to 10 a month. And it got to the point where we went...

Um, and then we would process them and sell as beef. So, um, It worked like, I don't know, 50% gross to the point where we had an order book. We were doing two a month and then three a month. And then we had orders for five a month, up to 10 a month. And it got to the point where we went...

Um, and then we would process them and sell as beef. So, um, It worked like, I don't know, 50% gross to the point where we had an order book. We were doing two a month and then three a month. And then we had orders for five a month, up to 10 a month. And it got to the point where we went...

Over our local representative's head, who was just being a pain in the ass and went to the head office in Saskatchewan and said, look, for the last 11 months, even with our hands tied because you're foreclosing on us, I have an order book of eight months ahead and I'm bringing in 50K a month regularly selling beef. What's happening? And they actually said, we apologize.

Over our local representative's head, who was just being a pain in the ass and went to the head office in Saskatchewan and said, look, for the last 11 months, even with our hands tied because you're foreclosing on us, I have an order book of eight months ahead and I'm bringing in 50K a month regularly selling beef. What's happening? And they actually said, we apologize.

Over our local representative's head, who was just being a pain in the ass and went to the head office in Saskatchewan and said, look, for the last 11 months, even with our hands tied because you're foreclosing on us, I have an order book of eight months ahead and I'm bringing in 50K a month regularly selling beef. What's happening? And they actually said, we apologize.

And they halted proceedings and they reinstated the mortgage. Like it was it was just insane. So it wasn't all sunshine and rainbows. But within that time, obviously, Google, I was searching for, you know, how to sell beef online and help with selling online. And the companies I came across, they talked an amazing game. And I was like, yes, you can save my ranch. You can save me.

And they halted proceedings and they reinstated the mortgage. Like it was it was just insane. So it wasn't all sunshine and rainbows. But within that time, obviously, Google, I was searching for, you know, how to sell beef online and help with selling online. And the companies I came across, they talked an amazing game. And I was like, yes, you can save my ranch. You can save me.

And they halted proceedings and they reinstated the mortgage. Like it was it was just insane. So it wasn't all sunshine and rainbows. But within that time, obviously, Google, I was searching for, you know, how to sell beef online and help with selling online. And the companies I came across, they talked an amazing game. And I was like, yes, you can save my ranch. You can save me.

And then I get hit with how much it was going to cost. And it was like, yeah, no, no. Like, there's no way I can give you $18,000, $20,000 when all this is happening. So it was do it myself. Like, we're pretty smart. And we put together a solution that really did work. And a lot of that was starting an Instagram account. That was literally the turning point.

And then I get hit with how much it was going to cost. And it was like, yeah, no, no. Like, there's no way I can give you $18,000, $20,000 when all this is happening. So it was do it myself. Like, we're pretty smart. And we put together a solution that really did work. And a lot of that was starting an Instagram account. That was literally the turning point.

And then I get hit with how much it was going to cost. And it was like, yeah, no, no. Like, there's no way I can give you $18,000, $20,000 when all this is happening. So it was do it myself. Like, we're pretty smart. And we put together a solution that really did work. And a lot of that was starting an Instagram account. That was literally the turning point.

But then after all of this happened and everything is hunky-dory and we would post about our story and we would post, you know, we're first-gen ranchers, blah, blah, blah. I would get messages and direct messages from farms all over the States going, how do you do it? Like, how do you do what you do? Like, how did you do this?

But then after all of this happened and everything is hunky-dory and we would post about our story and we would post, you know, we're first-gen ranchers, blah, blah, blah. I would get messages and direct messages from farms all over the States going, how do you do it? Like, how do you do what you do? Like, how did you do this?

But then after all of this happened and everything is hunky-dory and we would post about our story and we would post, you know, we're first-gen ranchers, blah, blah, blah. I would get messages and direct messages from farms all over the States going, how do you do it? Like, how do you do what you do? Like, how did you do this?

To the point where I was, I kind of joke and say, I was handing out my phone number like candy and I would have hour or two hour long phone calls with someone in Oregon and someone in Ohio and someone in Montana to the point where I said to my husband, maybe I should do something with this. And this was in 2022, like November, 2022, I was like, I should do something with this.

To the point where I was, I kind of joke and say, I was handing out my phone number like candy and I would have hour or two hour long phone calls with someone in Oregon and someone in Ohio and someone in Montana to the point where I said to my husband, maybe I should do something with this. And this was in 2022, like November, 2022, I was like, I should do something with this.