Amy Herman

So I help people train their brain to see what's not there.

What did they notice?

What did they see?

What did they not see?

Here's another example I'll give you.

In the New York Times today, there was an article about this young German coder who happened to notice that something was just off.

Something was off as he was looking at, and I won't get into technical aspects of it, but he was doing routine maintenance and he found a back door in this programming code that he noticed he thought it was slightly strange and he dismissed it and he came back to it.

Well, he discovered it and he reported it and it could have had catastrophic consequences.

It was the prelude to a major cyber attack and he's being hailed as a hero.

And to put it in layman's terms, and I love this is not my layman's terms.

The Times did this.

They said it's the equivalent when someone finds a backdoor, inadvertently finds a backdoor encoding.

It's like a bakery worker who smells freshly baked bread, senses that something is off and deduces that someone has tampered with a global yeast supply.

So to answer your question, so what, it's when we notice things that are out of our zone of comfort, out of the normal, when something is just off kilter, how do we articulate it and how do we tell people who can make a difference?

Look, this guy saved us from a major, major cyber attack that was going to be global because he noticed just one thing that was off.

That's the nuance and detail that I'm talking about.

You know, it's not.

I get that question all the time.

People ask me, you know, isn't this exhausting, you're looking?

It becomes part of your routine.