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Andrew (CEO of Creators Inc.)

๐Ÿ‘ค Speaker
634 total appearances

Appearances Over Time

Podcast Appearances

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

Yeah.

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

I remember the first time a client paid me 14 grand.

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

I was fucking like, holy shit.

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

You know, and like, here we are.

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

So OnlyFans is having a tough time selling their business.

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

Oh, they're trying to sell right now?

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

Yeah, there's rumors.

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

But they make so much money, even if somebody stroked a $5 billion check, which would be a really low multiple, you know, what are the odds in the next five years that AI or regulators don't fuck up their business?

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

It's not zero.

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

So that's so risky, right?

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

So, you know, I don't,

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

for how strong my company is financially, the size of a check somebody would have to write me to make me say, okay, this makes sense.

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

Here are the keys.

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

I don't have enough to really give them back where I think that would ever even make sense.

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

What do I have?

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

Just like a bunch of relationships and contracts with content creators.

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

You know, it's... So...

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

But, you know, maybe I start a CPG product and that has like really strong, you know, annual revenues and that's a little bit more tangible for someone to buy.

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

That makes sense.

Digital Social Hour
Andy Creators Inc: AI in Marketing: Are We Doing It Wrong? | DSH #1504

Again, like,